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August 4 , 2026, TOURISM BOARD MEETING Pursuant to due call and notice thereof, The Prescott Tourism Committee Meeting was held on Tuesday, July 7 , 2026, at First National Bank of River Falls, 151 Canton St, Prescott, WI 54021 Call to order/Roll Call: Megan Langer (President) call ed the meeting to order at 12:02 PM. Members pr esent: Megan Langer , Elizabeth Vetter, Beth Lansing , Tracy Franek, and Chad Steger Others in attendance: Kris Sampson , Jenna Langer, Lisa Nelson , Julie Moe, and Stewart Polk Approve Minutes Beth Lansing motioned to approve the July 7 meeting minutes, Chad Steger seconded. Old Business We are looking to partner with Pierce County to share a full page ad in the Great River Road. A full and half page ad was created by Amanda Hines for the Great River Road ads. We liked the ads and trifold created, however, we would like to have more interactive photos on the ad that follow the four buckets: Attractions, Restaurants, Bar, and Overnight Accommodations, we also thou ght that the ad and the current photos could be used as a generic ad if needed, including a tourism business card made with the half page ad presented. A QR code should be created and added so the analytics can be followed. We would also like “ Wisconsin ’s Gateway to The Great River Road ” to be added. Examples of what we are looking for will be sent to Amanda, along with a timeline of when we would need it by. We agreed that the p hotos on the trifold should also be swapped out with photos that fit in the four buckets (Attractions, Restaurants, Bars, and Overnight Accommodations ). We have also discussed featuring a local business in these photos, and change them to another downtown business when we have to print more. Otherwise, we are happy with the new layout, colo r scheme, etc. of the brochure. Social Media platforms have been AI heavy. It is encouraged to bring new content every month to give to Linda every month to see if she will use it, hold her accountable so there ’s less AI used. New Business Grant application for Healing Play, Inc . (Fairy Wonderland) was denied due to budget being spent. W e will be asking Linda to turn off the applications for the remainder of year, and have it stated that all monies have been spent for 2026, and to apply in 2027. P ossibl e grant scoring rubric into place for 2027. Other Discussed content, particularly drone work with guest Stewart Polk, including what he can and cannot do, can fly over people but cannot linger, etc. A quote will be available for September meeting. Mentioned to start an email group or tourism database including other tourism groups with all events, monthly highlights, and photos put on a list to help promote. Meeting Adjourned at 1:13 p.m. Respectfully Submitted, Elizabeth Vetter Prescott Chamber Board Member