July 21, 2026 - Tourism Commission Agenda & Packet

111 Lincoln Street Verona, WI 53593 (608) 845-6495 veronawi.gov TOURISM COMMISSION AGENDA DATE: TUESDAY , JULY 21, 2026 TIME: 2:00 PM LOCATION: ROOM D110 (LARGE CONFERENCE ROOM) VERONA CITY HALL 111 LINCOLN STREET VERONA, WI 53593 1. Call to Order 2. Roll Call 3. Public Comment 4. Approval of the minutes from the March 17, 2026 Tourism Commission meeting 5. Discussion and Possible Action Re: 2026 1st Quarter Room Tax Report 6. Discussion and Possible Action Re: Draft Independent Accountants’ Report – Room Tax Agreement between the City of Verona and the Verona Area Chamber of Commerce 7. Discussion and Possible Action Re: Verona Area Chamber of Commerce Quarterly Financial Report 8. Discussion and Possible Action Re: Sponsorship Applications to the Tourism Commission 9. Reports and comments from Tourism Coordinator 10. Reports and comments from staff 11. Reports and comments from Commission members 12. Adjournment Jason Hunt, Chairperson POSTED: July 17, 2026 Verona City Hall Verona Public Library Miller’s Market All agendas are posted on the City website at: veronawi.gov Notice: If you need an interpreter, materials in alternative formats, or other accommodation to access the meeting, please contact the City Clerk at (608) 845-6495 at least 48 hours preceding the meeting. Every reasonable effort will be made to accommodate your request. 1 Notice is herebygiven that a quorum of the members of the City Council or other standing committees of the City Council may be present at the meeting of Tourism Commission to gather information about a subject over which they have decision-making responsibility. The City Council and any other standing committees will not take formal action at this meeting. 2 MINUTES – TOURISM COMMISSION DATE: March 17, 2026 LOCATION: Verona City Hall – Large Conference Room 111 Lincoln St., Verona, Wis. 1) Chairperson Jason Hunt called the meeting to order at 2:04 p.m. 2) Roll call – present were: Commissioners Jason Hunt, Charlie Eggen, and Sara Hoechst. Commissioners Ralph Stern and Chris Weiss were excused. Also present were Verona Area Chamber of Commerce Director Le Jordan, Tourism Coordinator Anna Follmann, Finance Director Brian Lamers and City Administrator Jamie Aulik. Beth Tucker Long, Karisa Johnson and Jessica Lanius were also in attendance. 3) There was no public comment. 4) Eggen moved, Hoechst seconded approving the minutes of the January 20, 2026 Tourism Commission meeting. The motion passed unanimously. 5) 2025 4th Quarter Room Tax Report: a) Mr. Lamers presented the 4th Quarter Room Tax Report. Discussion followed. 6) Request for $10,000 for adaptive skating: a) Ms. Tucker Long presented on adaptive skating, noting that Madison is ending its partnership with the organization, creating an opportunity for Verona to host the program. She explained that the requested funds would be used for ice time and accessible equipment. She also indicated that, moving forward, the program would seek to sustain itself through grant funding. Additionally, she highlighted the potential to host tournaments and other related events, which could provide broader community and economic benefits. b) Mr. Eggen stated that requests to the Commission should generally be submitted through the Chamber Tourism Sponsorship application process. However, he acknowledged that this request may warrant consideration outside of that process due to its cost, and potential to attract tournaments and visitors to Verona. He said he was supportive of the request. Mr. Hunt felt similarly – all applications should go through the review process at the Chamber, but was also supportive of the request. c) Eggen moved, Hoechst seconded approval of the request for $10,000 for adaptive skating. The motion passed unanimously. 7) Gene DelCourt art installation a) Ms. Tucker Long gave a presentation explaining who Gene DelCourt was, and his sculpture. The request was to fund a concrete pad in a location at Century School Park. Mr. Eggen reiterated that all requests to the commission should go through the 3 Chamber Tourism Sponsorship application process, and given the criteria said this grant likely doesn’t qualify for a sponsorship. Mr. Hunt said he felt similar. The Commission referred the request to the Chamber. 8) Reporting Sponsorship Applications to the Tourism Commission: a) Mr. Aulik said there was a request from Alderperson Chris Weiss, one of the commissioners, for the Commission to receive a report on both the accepted applications for sponsorships from the Chamber and the rejected applications. Ms. Jordan was amenable to providing the information, along with any supporting rational for why an application was approved or denied. No action was needed - the guidance was conveyed to Chamber staff. 9) Reports and comments from staff: a) Director Jordan said the Christkindle would like to relocate from Paoli to Verona. Ms. Jordan was working with various stakeholders to coordinate hosting the event, which would be a significant addition to the winter event calendar for Verona. Discussion followed on increasing attendance every year, generators, shuttle busses, parking, and other items associated with the event. Discussion also followed on other scholarships reviewed by the Chamber. b) Administrator Aulik said he attended a Town Hall for the Alliant Energy Center Campus. He noted they want to expand the exhibition hall space, create a “beltline” around the campus, and they may renovate the Center into more of a concert venue. 10) Eggen moved, Hoechst seconded adjournment. The motion passed unanimously, and the meeting adjourned at 3:12 p.m. By: Jamie J. Aulik, City Administrator 4 5 Report on Agreed-Upon Procedures Prepared for the City of Veronaand Verona Area Chamber of Commerce July 21, 2026 6 2 2 • Engagement team • Scope • Our procedures • Summary of findings • Our observations • Questions Overview 7 3 Engagement team Laura Rash Senior Manager Laura.Rash@bakertilly.com +1 414 777 5456 Ryan Lay Principal Ryan.Lay@bakertilly.com +1 414 777 5334 Gary Bausch Pre-issuance Reviewer Gary.Bausch@bakertilly.com +1 630 645 6245 8 4 Scope • We performed the agreed-u pon procedures specified and agreed to by the City of Verona (City) and the Verona Area Chamber of Commerce (Chamber) • The agreed-u pon procedures were conducted in accordance with attestation standards established by the American Institute of Certified Public Accountants • Because the agreed-u pon procedures do not constitute an examination or review, we will not express an opinion or conclusion on the subject matter. • We have no obligation to perform any procedures b eyond those outlined in the engagement letter. • We have not performed any management functions or m ade any management decisions. • Our engagement cannot be relied upon to disclose e rrors, fraud, or other illegal acts that may exist and, because of the limited nature of our work, detection is highly unlikely. 9 5 Our procedures - 2024 and 2025 We performed the following procedures: 1. Inquired the Chamber on who approves expenditures and w ho determines that expense meets the requirements of the agreement and listed the individual(s) responsible. 2. Obtained a copy of the allocation policy. 3. Obtained a list of expenses coded to the tourism class in Quic kbooks and a list of amounts paid from the tourism cash account not recorded in the tourism class in Quickbooks: • Charges > $1,000: Agreed reported expenditures to invoices an d supporting documentation, viewed approvals, and documented the nature and purpose of expenses. • Charges < $1,000: Selected expenses from each month in the pe riod and reviewed supporting invoices and documentation, viewed approvals, and documented the nature and purpose of expenses. 10 6 Our procedures – 2024 and 2025 We performed the following procedures: 4. Obtained the City's listing of deposits made to the C hamber under the agreement and traced deposits to a Chamber account at a financial institution. 5. Obtained monthly net deposits and expenditures activity r elated to the agreement. 6. Compared the net balance at month end to the balance i n Chamber account and reported any months where the net balance of deposits and expenses related to the agreement exceed the cash in the financial institution. 11 7 Summary of findings • Lack of formal review process • Lack of evidence of invoice review and approval • Item tested did not agree to invoice support provided • No invoice was provided to support the amount • No support for allocation amount was able to be pr ovided • Noted that invoices were paid twice • Deposit timing • Net balance of deposits and expenses related to the a greement exceeded the cash in the financial institution 12 8 Our observations – Lack of formal review process - Inquired and was told that the tourism coordinator receives a bill or an invoice and p rovides the documentation to the executive director who will informally approve for payment. - The approval is not documented and instead is a verbal approval. 13 9 Our observations – Lack of evidence of invoice review and approval • Charges > $1,000 • 140 out of 164 selections had no evidence of invoice review and approval • Charges < $1,000 • 109 out of 114 selections had no evidence of invoice review and approval 14 10 Our observations – Item tested did not agree to invoice support provided • Charges > $1,000 • 1 out of 164 selections did not agree to invoice support provided • American Express for computer e xpense for $1,563.41 (the invoice is $241.90 lower than what was reported) • Charges < $1,000 • 1 out of 114 selections did not agree to invoice support provided • American Express for digital goods e xpense $118.77 (the invoice is $6.48 higher than what was reported) 15 11 Our observations – No invoice was provided to support the amount • Charges > $1,000 • 1 out of 164 selections had no invoice provided to support the amount • American Express (missing invoices for $203 out of $1,235 charged) 16 12 Our observations – No support for allocation amount was able to be provided • Charges > $1,000 • 49 out of 164 selections had no support for allocation amount • Related to Tourism Coordinator and office allocations • Charges < $1,000 • 3 out of 114 selections had no support for allocation amount • Related to office allocations 17 13 Our observations – Noted that invoices were paid twice • Charges > $1,000 • 4 out of 164 selections were identified as being paid twice • All Wayward vendor related – di gital and social media services expenses • Invoice # 1042 for $1,691.66 was paid twice • Invoice # 1060 for $1,691.66 was paid twice • Charges < $1,000 • 2 out of 114 selections were identified as being paid twice • All Ideal Printing vendor related – po stcard expenses • Invoice # 57437 for $237.38 was paid twice 18 14 Our observations – Deposit timing • Found that deposit dated December 31, 2025, on the City’s listing was not recorded on the C hamber's listing, however viewed it was recorded by the Chamber on February 27, 2026. 19 15 Our observations – Net balance of deposits and expenses related to the agreement exceeded the cash in the financial institution Month End Beginning Balance Deposits received from City Expenses Paid Balance Bank Statement Balance Reconciled Balance of Deposits Less Expenses Greater Than (Less Than) Bank Statement January 31, 2024 $19,432.23 $70,000.00 $17,879.87 $71,552.36 $20,334.23 $51,218.13 May 31, 2024 $25,396.88 $78,750.00 $48,310.05 $55,836.83 -$4,040.91 $59,877.74 August 31, 2024 $6,138.28 $78,750.00 $27,785.64 $57,102.64 $7,568.28 $49,534.36 October 31, 2024 $40,451.98 $0.00 $24,583.68 $15,868.30 $11,451.30 $4,417.00 20 Questions? 21 The information provided here is of a general nature and is not intended to address the specific circumstances of any individual or entity. In specific circumstances, the services of a professional should be sought. Tax information, if any, contained in this communication was not intended or written to be used by any person for the purpose of avoiding penalties, nor should such information be construed as an opinion upon which any person may rely. The intended recipients of this communication and any attachments are not subject to any limitation on the disclosure of the tax treatment or tax structure of any transaction or matter that is the subject of this communication and any attachments. Baker Tilly Advisory Group, LP and Baker Tilly US, LLP, trading as Baker Tilly, operate under an alternative practice structure and are members of the global network of Baker Tilly International Ltd., the members of which are separate and independent legal entities. Baker Tilly US, LLP is a licensed CPA firm that provides assurance services to its clients. Baker Tilly Advisory Group, LP and its subsidiary entities provide tax and consulting services to their clients and are not licensed CPA firms. The name Baker Tilly and its associated logo is used under license from Baker Tilly International limited. ©2026 Baker Tilly Advisory Group, LP The information provided here is of a general nature and is not intended to address the specific circumstances of any individual or entity. In specific circumstances, the services of a professional should be sought. Tax information, if any, contained in this communication was not intended or written to be used by any person for the purpose of avoiding penalties, nor should such information be construed as an opinion upon which any person may rely. The intended recipients of this communication and any attachments are not subject to any limitation on the disclosure of the tax treatment or tax structure of any transaction or matter that is the subject of this communication and any attachments. Baker Tilly Advisory Group, LP and Baker Tilly US, LLP, trading as Baker Tilly, operate under an alternative practice structure and are members of the global network of Baker Tilly International Ltd., the members of which are separate and independent legal entities. Baker Tilly US, LLP is a licensed CPA firm that provides assurance services to its clients. Baker Tilly Advisory Group, LP and its subsidiary entities provide tax and consulting services to their clients and are not licensed CPA firms. The name Baker Tilly and its associated logo is used under license from Baker Tilly International limited. ©2026 Baker Tilly Advisory Group, LP The information provided here is of a general nature and is not intended to address the specific circumstances of any individual or entity. In specific circumstances, the services of a professional should be sought. Tax information, if any, contained in this communication was not intended or written to be used by any person for the purpose of avoiding penalties, nor should such information be construed as an opinion upon which any person may rely. The intended recipients of this communication and any attachments are not subject to any limitation on the disclosure of the tax treatment or tax structure of any transaction or matter that is the subject of this communication and any attachments. Baker Tilly Advisory Group, LP and Baker Tilly US, LLP, trading as Baker Tilly, operate under an alternative practice structure and are members of the global network of Baker Tilly International Ltd., the members of which are separate and independent legal entities. Baker Tilly US, LLP is a licensed CPA firm that provides assurance services to its clients. Baker Tilly Advisory Group, LP and its subsidiary entities provide tax and consulting services to their clients and are not licensed CPA firms. The name Baker Tilly and its associated logo is used under license from Baker Tilly International limited. ©2026 Baker Tilly Advisory Group, LP Thank you. 22 Independent Accountants' Report To the City of Verona We have performed the procedures enumerated below on Verona Area Chamber of Commerce's (the Chamber) compliance with the requirements of the Room and Tax Agreement entered into on April 8, 2019 between the City of Verona and the Chamber between January 1, 2024 through December 31, 2025 (the agreement). The Chamber is responsible for those specified requirements. The City of Verona has agreed to and acknowledged that the procedures performed are appropriate to meet the intended purpose which is to perform procedures on the accounting records of the Chamber regarding compliance with the agreement. This report may not be suitable for any other purpose.The procedures performed may not address all the items of interest to a user of this report and may not meet the needs of all users of this report and, as such, users are responsible for determining whether the procedures performed are appropriate for their purposes. The procedures and associated findings are as follows: 1. Inquire management of the Chamber on who approves expenditures and who determines that expense meets the requirements of the Agreement and list the individual(s) responsible. Found no formal review process; inquired and was told that the tourism coordinator receives a bill or an invoice and provides the documentation to the executive director who will informally approve for payment. The approval is not documented and instead is a verbal approval. 2. Obtain a copy of the allocation policy and include as Attachment A. See Attachment A. 3. Obtain a list of expenses coded to the tourism class in Quickbooks and a list of amounts paid from the tourism cash account not recorded in the tourism class in Quickbooks: a. For charges greater than $1,000: i. Vouch that the vendor and amount was provided by the Chamber to the City to be reported to the State of Wisconsin ii. Obtain invoice and other support for the expense iii. View approval by individual(s) that are listed in step 1 iv. Document the description and purpose of the expense based on the invoice and other supporting documentation provided and include the list as Attachment B. See Attachment B Found an item that did not agree to the invoice support provided. Found an item that did not have an invoice to support the amount. Found that there were multiple invoices that were paid twice. Found that allocated amounts did not have supporting documentation. Found items that did not have documentation approval. Baker Tilly US, LLP, trading as Baker Tilly, is a member of the global network of Baker Tilly International Ltd., the members of which are separate and independent legal entities. © 2020 Baker Tilly US, LLP 1 DRAFT Draft pending any additional changes based on remaining questions that were mailed on 6/29 23 b. For expenses less than $1,000: i. Provide the full list as Attachment C ii. Select five expenses from each month from the period January 1, 2024 through December 31, 2025 (if there we no expenses under $1,000 in a particular month, the most recent expense incurred will be selected. If there are less than 60 direct expenses in a calendar year less than $1,000, the following procedures will be performed on all expenses): 1. Obtain invoice and other support of the expense 2. View approval by individual(s) that are listed in step 1 3. Document the description and purpose of the expense based on the invoice and other supporting documentation provided and include the list as Attachment C. See Atttachement C Found an item that did not agree to the invoice support provided. Found that there were multiple invoices that were paid twice. Found that allocated amounts did not have supporting documentation. Found items that did not have documentation approval. 4. Obtain from the City a list of deposits made to the Chamber related to the Agreement from January 1, 2024 through December 31, 2025 (the list will include date and amount). Trace and vouch that the deposit to a Chamber account at a financial institution. Found that deposit dated December 31, 2025 on the City of Verona’s listing was not recorded on the Chamber's listing however viewed it was recorded by the Chamber on February 27, 2026. No other exceptions noted. 5. Obtain from the Chamber the net deposits received from the City less incurred expenses related to the Agreement by month from January 1, 2024 through December 31, 2025. Obtained schedule and listed on Attachment D. 6. For each month from January 1, 2024 through December 31, 2025 compare the net balance at month end to the balance in Chamber account in step 4 and report any months where the net balance of deposits and expenses related to the agreement exceed the cash in the financial institution. See Attachment D The following four months reported a net balance of deposits and expenses related to the agreement exceeded the cash in the financial institution from January 1, 2024 through December 31, 2025: January 2024, May 2024, August 2024, and October 2024. We were engaged by the City of Verona to perform this agreed-upon procedures engagement and conducted our engagement in accordance with attestation standards established by the American Institute of Certified Public Accountants. We were not engaged to and did not conduct an examination or review engagement, the objective of which would be the expression of an opinion or conclusion, respectively, on compliance with the specified requirements. Accordingly, we do not express such an opinion or conclusion. Had we performed additional procedures, other matters might have come to our attention that would have been reported to you. We are required to be independent of the City of Verona and the Chambe r and to meet our other ethical responsibilities, in accordance with the relevant ethical requirements related to our agreed-upon procedures engagement. This report is intended solely for the information and use of the management of the City of Verona and the Chamber and is not intended to be, and should not be used by anyone other than these specified parties. Milwaukee, Wisconsin July 10, 2026 2 DRAFT 24 4 Attachment A: Allocation Policy Allocation Policy Statement The Verona Area Chamber of Commerce administers tourism marketing and promotion services on behalf of the City of Verona. All expenses are allocated in accordance with approved budget line items. Expenses are recorded and assigned directly to the appropriate budget category whenever possible. In instances where a single expense applies to multiple budget line items, the cost is proportionally allocated between the applicable categories based on time and effort with guidance from approved budget each year. These allocations are recorded within QuickBooks to ensure accurate tracking and reporting by budget line item. This allocation methodology is applied consistently across all transactions and reporting periods. Nick Curren of Numbers 4 Nonprofits serves as the Chamber’s accountant and reviews the financial records monthly in advance of the Chamber’s Board of Directors meetings, providing an additional layer of oversight. DRAFT 25 Attachment B: Direct charges greater than $1,000 (From each month from the period January 1, 2024 through December 31, 2025) No exceptions were found as a result of applying the procedures, unless noted as an exception. Vendor Amount Date Description Business Purpose Exceptions Verona Chamber $10,000.00 5/31/2024 Event Sponsorship (Publicity and visibility w/ Partnership) Verona Hometown Days Festival Ideal Printing 9,914.73 4/30/2025 Printing 2025 Travel Guides - 4,500 copies E1 Netbrands Media Corp. 7,515.28 10/1/2024 Custom printing (branded apparel) Bags, T-Shirt, and Hats E1 Reddan Soccer Park 7,500.00 12/19/2025 Event Sponsorship (Publicity and visibility w/ Partnership) 56er Invitational (Sept), Toe Bash (Sept), and Ice Age (Oct) Verona Ice Arena 7,500.00 12/19/2025 Event Sponsorship (Publicity and visibility w/ Partnership) Verona Ice Rink Tournament Series (10/18/25-2/22/26) Ideal Printing 7,428.13 8/22/2024 Printing 2024 Travel Guides - 2,520 copies E1 Holiday Grant 6,000.00 11/18/2024 Event Sponsorship (supplies & decorations) Hometown Holidays/New Park Winter Fest - (December 6-7, 2024) at Century School Park Granicus 5,375.00 12/19/2025 Software licensing and website services (Content Management System (CMS) and CRM (Customer Relationship Management) Licensing/UGC publish) CMS (website services - Site, Calendar of events, Form integration, partner listings, Google Maps, Blog, Media Gallery, Licensing Tier 1-per user, and Curator.io) for 11/1/25 to 1/31/26. E1 Dairyland Sports 5,000.00 5/15/2024 Event Sponsorship (Publicity and visibility w/ Partnership) Silver Sponsor - Dairyland Games & MadCity Invitational (2024) E1 Cherry Blosom Events 5,000.00 5/23/2024 Event Sponsorship (Publicity and visiability w/ Partnership) (1/2 deposit) Christkindl Market Sponsorship (logo on digital promotions, poster, social media exposure, signage, preview tickets (8), recognition at Tree lighting ceremony, professional photos) E1 City of Verona 5,000.00 7/30/2024 Event Sponsorship (Publicity and visibility w/ Partnership) Hometown Days (2024) event E1 MAYSA - Grant 5,000.00 7/30/2024 Help current field remediation costs to make fields playable 2024 - USA LaCrosse Tournament (Supporting the community parks & rec) E1 Verona Chamber of Commerce 5,000.00 10/1/2024 Event Sponsorship (Publicity and visibility w/ Partnership) Verona Fall Festival - September 27, 2024 event at Community Festival Park DRAFT 26 Verona Chamber $5,000.00 10/30/2024 Event Sponsorship (Publicity and visiability w/ Partnership) Verona Fall Festrival - September 27, 2024 event at Community Festival Park Cherry Blosom Events 5,000.00 11/1/2024 Event Sponsorship (Publicity and visibility w/ Partnership)(1/2 deposit) Christkindl Market Sponsorship (logo on digital promotions, poster, social media exposure, signage, preview tickets (8), recognition at Tree lighting ceremony, professional photos) E1 MAYSA - Grant 5,000.00 11/26/2024 Event Sponsorship (Publicity and visibility w/ Partnership) 2024 - Toe Bash & Ice Age Classic (9/20-9/24/24 and 10/18-10/20/24) E1 Puppeteers of American 5,000.00 4/30/2025 Event Sponsorship (Publicity and visibility w/ Partnership) Great Plains Region - Puppets in the House at Century School Park ART House 360 and Others - Sponsorship (Recognition as sponsor, linked to website, included in digital and print media, and complimentary tickets) Cherry Blosom Events 5,000.00 6/1/2025 Event Sponsorship (Publicity and visibility w/ Partnership) (1/2 deposit) Christkindl Market Sponsorship (logo on digital promotions, poster, social media exposure, signage, preview tickets (8), recognition at Tree lighting ceremony, professional photos) E1 City of Verona 5,000.00 7/23/2025 Event Sponsorship (Publicity and visibility w/ Partnership) Hometown Days (2025) event E1 Cherry Blosom Events 5,000.00 11/1/2025 Event Sponsorship (Publicity and visibility w/ Partnership) (1/2 deposit) Christkindl Market Sponsorship (logo on digital promotions, poster, social media exposure, signage, preview tickets (8), recognition at Tree lighting ceremony, professional photos) E1 Wayward / Lost Corporation 4,375.00 8/20/2025 Travel Advertisement and Marketing (1/2 of payment) Production of highlight films (4) 2025 and Design of "5x"8" Visitor handout cards front and back E1 Art House 360 4,000.00 2/28/2025 Event Sponsorship (Publicize the mural and partnership with Visit Verona) 2025 Sponsorship - Mural (installation on the exterior wall of the ART House 350 enhancing Century School Park) - Visit Verona will be linked on website and listed on donor wall E1 DRAFT 27 Simpleview $3,875.00 2/24/2024 Software licensing and website services (Content Management System (CMS) and CRM (Customer Relationship Management) Licensing/UGC publish) CMS and CRM - Licensing and UGC publish E1 Simpleview 3,875.00 5/15/2024 Software licensing and website services (Content Management System (CMS) and CRM (Customer Relationship Management) Licensing/UGC publish) CMS and CRM - Licensing and UGC publish E1 Simpleview 3,875.00 8/22/2024 Software licensing and website services (Content Management System (CMS) and CRM (Customer Relationship Management) Licensing/UGC publish) CMS and CRM - Licensing and UGC publish E1 Simpleview 3,875.00 11/15/2024 Software licensing and website services (Content Management System (CMS) and CRM (Customer Relationship Management) Licensing/UGC publish) CMS and CRM - Licensing and UGC publish E1 Simpleview 3,875.00 2/28/2025 Software licensing and website services (Content Management System (CMS) and CRM (Customer Relationship Management) Licensing/UGC publish) CMS and CRM - Licensing and UGC publish E1 Granicus 3,875.00 6/5/2025 Software licensing and website services (Content Management System (CMS) and CRM (Customer Relationship Management) Licensing/UGC publish) CMS (website services - Site, Calendar of events, Form integration, partner listings, Google Maps, Blog, Media Gallery, Licensing Tier 1-per user, and Curator.io) for 5/1/25 to 7/31/25 E1 Granicus 3,875.00 11/1/2025 Software licensing and website services (Content Management System (CMS) and CRM (Customer Relationship Management) Licensing/UGC publish) CMS (website services - Site, Calendar of events, Form integration, partner listings, Google Maps, Blog, Media Gallery, Licensing Tier 1-per user, and Curator.io) for 8/1/25 to 10/31/25 E1 Wayward 3,850.00 7/22/2025 Travel Advertisement and Marketing (1/2 of payment) Production of highlight films (4) 2025 and Design of "5x"8" Visitor handout cards front and back E1 DRAFT 28 Verona Area Education Foundation $3,537.00 6/14/2024 Sponsorship/Partnership printed media Small downtown banners with branding (partnership w/ Verona Area Education Foundation) - 2024 Madison Magazine 3,075.00 1/15/2024 Subscription (Magazine) - Hotel book inclusion Madison Magazine Inclusion in hotel book (11/27/23 to 1/4/24) E1 Badger Aquatics Club 3,000.00 1/30/2024 Event Sponsorship (2023 - Visit Verona) Wisconsin Single Age State Swim Meet (12/8 to 12/10/23) E1 Verona Area Performing Arts Series 3,000.00 11/1/2024 Donation (Verona Area Performing Arts Series) Visibility in the community (2024-2025) E1 Dairy Kings 3,000.00 11/15/2024 Event Sponsorship ($3,000 sponsor and bells popcorn bags) 2024-2025 Season - Verona Ice Arena (11/24/24 to 3/25/25) - Visibility in the community (generate interest (media w/ sponsorship recognition, Verona visitor info given to attendees, signage and recognition on the website) E1 Verona Area Performing Arts Series 3,000.00 8/20/2025 Donation (Verona Area Performing Arts Series) Visibility in the community during 2025-2026 Shows (dated 11/8/25, 3/14/26, and 4/25/26) Verona Area Chamber of Commerce 2,575.10 6/30/2025 Printing (Branding) Printing (Welcome Banner, Town Banner, Concert Bandshell, Concert Oasis, Concert Popcorn, Concert Sponsors, and Fall Raffle Sandwich board) and Fall Fest Raffle Tickets (Q: 4,000), and Fall Raffle Handout Future Productions 2,500.00 7/30/2024 Event Sponsorship Sponsored - Miss Wisconsin USA - Miss Wisconsin Teen - Visibility given to Verona (Tourism attention) E1 Dairyland Sports 2,500.00 12/31/2024 Sponsorship Resource Website - Dairyland Sports (hockey team w/ games in Verona) - Includes logo on event signage and resource page Dairyland Sports 2,500.00 2/28/2025 Sponsorship 2025 Sponsorship - May Dairyland Games (hockey) event held 5/16/25 to 5/18/25 - Visibility in the community E1 Verona Area Chamber of Commerce 2,500.00 4/25/2025 Event Sponsorship Verona Hometown Days Festival (6/6-6/8/25) at Community Festival Park DRAFT 29 Dairyland Sports $2,500.00 5/27/2025 Event Sponsorship 2025 Sponsorship - Move United Nationals - July 2025 vent - Dairyland Sports (hockey) - Visibility in the community Blackhawk Bowhunters Archery Club 2,500.00 5/27/2025 Event Sponsorship 2025 Sponsorship - Blackhawk Open w/ Blackhawk Bowhunters Archery Club - 8/1/6/25 event - Tourism attention/visibility Farley Center for Peace, etc. 2,500.00 5/27/2025 Event Sponsorship 2025 - Peace Songs Land Art Installations (8/9/25 to 10/31/25) - Linda and Gene Garley Center for Peace, Justice, and Sustainability - Tourism attention/visibility Reddan Soccer Park 2,500.00 5/27/2025 Event Sponsorship 2025 Thunder Invitational (5/30-6/1/25) at Reddan Soccer Park - Visibility at event Dairyland Sports 2,500.00 11/1/2025 Event Sponsorship 2025 Mad City Wheelchair Basketball Tournament (12/13- 12/14/25) - Visibility at event Verona Youth Hockey Association 2,500.00 12/19/2025 Event Sponsorship 2025 Verona Youth Hockey Tournament Series (9/13, 2/28- 3/1, 3/7-3/8) -Visibility at event Slate Blue Studios 2,450.00 11/17/2025 Event Sponsorship 2025 Artist in Residency Program - ART House360 - Logo visibility and media visibility Mount Horeb Chamber of Commerce 2,380.00 1/22/2025 Partnership (reporting and data) Sugar River Valley partnership to divide foot-traffic data (and related costs or reports) among participating communities, so each chamber (such as Verona) can evaluate and report on its own visitor and economic activity independently. E1 Mt. Horeb Chamber of Commerce - Tourism 2,380.00 5/27/2025 Partnership (reporting and data) Sugar River Valley partnership to divide foot-traffic data (and related costs or reports) among participating communities, so each chamber (such as Verona) can evaluate and report on its own visitor and economic activity independently. E1 DRAFT 30 Mount Horeb Chamber of Commerce $2,380.00 8/28/2025 Partnership (reporting and data) Sugar River Valley partnership to divide foot-traffic data (and related costs or reports) among participating communities, so each chamber (such as Verona) can evaluate and report on its own visitor and economic activity independently. E1 Mid-West Family Madison 2,364.00 6/14/2024 Radio station advertisement WJJO-FM, WLMW-AM, WMGN- FM, WRIS-FM, WWQM-FM (detail listings of air times) - Advertisement to promote city E1 Surroundings 2,321.00 10/30/2025 Covered Bridge - Mammoth Hike Decorating bridge for mammoth hike challenge E1 Mount Horeb Chamber of Commerce 2,266.67 1/11/2024 Partnership (reporting and data) Sugar River Valley partnership to divide foot-traffic data (and related costs or reports) among participating communities, so each chamber (such as Verona) can evaluate and report on its own visitor and economic activity independently. E1 Mount Horeb Chamber of Commerce 2,266.67 8/22/2024 Partnership (reporting and data) Sugar River Valley partnership to divide foot-traffic data (and related costs or reports) among participating communities, so each chamber (such as Verona) can evaluate and report on its own visitor and economic activity independently. E1 Blackhawk Bowhunters Archery Club 2,000.00 10/9/2024 Event Sponsorship 2024 Sponsorship - Blackhawk Open w/ Blackhawk Bowhunters Archery Club - Tourism attention/visibility E1 MoHo Gators 2,000.00 5/27/2025 Event Sponsorship Tri-County Conference Swim Meet (7/26-7/27/25) at Verona Aquatic Center with MoHo Gators - Tourism attention/visibility Cash 2,000.00 6/5/2025 Cash Hometown Days Beginning Cash E1 Lake Ridge Bank 1,931.00 8/7/2025 Gift Cards Purchase of gift cards of $25 and $15. Wayward 1,691.66 2/24/2024 Digital and social media Digital and social media services to promote City of Verona (advertisement) E1 DRAFT 31 Wayward $1,691.66 2/24/2024 Digital and social media Digital and social media services to promote City of Verona (advertisement) E1 Wayward 1,691.66 3/30/2024 Digital and social media Digital and social media services to promote City of Verona (advertisement) E1 Wayward 1,691.66 4/30/2024 Digital and social media Digital and social media services to promote City of Verona (advertisement) E1 Wayward 1,691.66 5/23/2024 Digital and social media Digital and social media services to promote City of Verona (advertisement) E1, E5 Wayward 1,691.66 6/14/2024 Digital and social media Digital and social media services to promote City of Verona (advertisement) E1, E5 Wayward 1,691.66 7/30/2024 Digital and social media Digital and social media services to promote City of Verona (advertisement) and Premium License E1 Wayward 1,691.66 8/22/2024 Digital and social media Digital and social media services to promote City of Verona (advertisement) and Premium License E1 Wayward 1,691.66 9/1/2024 Digital and social media Digital and social media services to promote City of Verona (advertisement) and Premium License E1 Wayward 1,691.66 11/10/2024 Digital and social media Digital and social media services to promote City of Verona (advertisement) and Premium License E1 Wayward 1,691.66 11/15/2024 Digital and social media Digital and social media services to promote City of Verona (advertisement) and Premium License E1 Wayward 1,691.66 11/26/2024 Digital and social media Digital and social media services to promote City of Verona (advertisement) and Premium License E1, E5 Wayward 1,691.66 12/31/2024 Digital and social media Digital and social media services to promote City of Verona (advertisement) and Premium License E1, E5 E1 DRAFT 32 Wayward $1,691.66 1/1/2025 Digital and social media Digital and social media services to promote City of Verona (advertisement ,marketing coordination, and social media planning) and Premium License Badger Coaches 1,682.00 7/22/2025 Transportation - Coach Bus Badger Coaches - Shuttle to/from New Glarus Beer Bacon Cheese Festival (6/14/25) E1 American Express 1,563.41 5/24/2024 Computer Lenovo - Thinkpad Computer - For work E1, E2 Lake Ridge Bank 1,510.00 11/26/2024 Gift Cards Holiday themed gift cards Verona Youth Hockey Association 1,500.00 11/15/2024 Event Sponsorship (Branded bags and popcorn) Verona Invitationals - Verona Youth Hockey (11/24/24 to 3/25/25) - 9 Tournaments for the season sponsor + 1,300 bags and popcorn - Tourism attention/visibility Girls on the Run of SC WI 1,500.00 3/20/2025 Event Sponsorship 2025 Sponsorship - Sprung 5k 5/31/25 - Corporate booth/table space, Logo recognition, Promotional insert - Tourism attention and visibility E1 Event Essentials 1,482.28 12/31/2024 Party equipment rental Hut use for event - 12/6/24 to 12/15/24 E1 Simpleview. 1,450.00 2/29/2024 Conference Attendee - Simpleview Summit 2024 - To connect, learn, and grow in the travel and tourism sector E1 Cash 1,370.00 6/2/2024 Cash Hometown Days Starting Cash E1 Girls on the Run of SC WI 1,320.00 6/14/2024 Event Supplies Portable Toilet for event x12 (5/31 to 6/3/24) - Helping the community event E1 Phase 3 Digital Agency / Madison 1,250.00 6/14/2024 Digital media - Channel 3000 Digital media services (4/29 to 6/4/24) - Advertisement for City of Verona E1 Frank Martin Busch 1,250.00 7/11/2024 Event Sponsorship 2024 Concerts in the Park at Century School Park- 7/11/24 - Tourism attention and visibility E1 Lost Lakes 1,250.00 8/8/2024 Event Sponsorship 2024 Concerts in the Park at Century School Park- 8/8/24 - Tourism attention and visibility E1 Capital City Tent Rental 1,239.63 3/28/2024 Events Tent rental for travel Verona - egg-stravaganza E1 DRAFT 33 American Express $1,235.44 2/5/2024 Event Supplies Axe throwing ($936.84), Christkindl Market tote and mug ($68.56), Ticket roll stickers ($27.40), Baskets ($202.64 - missing invoice) E1, E3 Badger Coaches 1,230.50 1/10/2024 Transportation - Coach Bus Badger Coaches - Shuttle to/from New Glarus Beer Bacon Cheese Festival (6/10/23) E1 Havens Petting Farm LLC 1,230.00 4/19/2025 Events Petting zoo with live animals for 2025 egg-stravaganza E1 Boldland Creative 1,200.00 1/30/2024 2024 sports facilities and tourism 2024 Sports facilities/tourism shoots - Tourism videography and photography E1 Boldland Creative 1,200.00 2/24/2024 2024 sports facilities and tourism 2024 Sports facilities/tourism shoots - Tourism videography and photography E1 Boldland Creative 1,200.00 3/30/2024 2024 sports facilities and tourism 2024 Sports facilities/tourism shoots - Tourism videography and photography E1 Boldland Creative 1,200.00 4/30/2024 2024 sports facilities and tourism 2024 Sports facilities/tourism shoots - Tourism videography and photography E1 Boldland Creative 1,200.00 6/26/2024 2024 sports facilities and tourism 2024 Sports facilities/tourism shoots - Tourism videography and photography E1 Boldland Creative 1,200.00 7/30/2024 2024 sports facilities and tourism 2024 Sports facilities/tourism shoots - Tourism videography and photography E1 Boldland Creative 1,200.00 8/22/2024 2024 sports facilities and tourism 2024 Sports facilities/tourism shoots - Tourism videography and photography E1 Boldland Creative 1,200.00 8/30/2024 2024 sports facilities and tourism 2024 Sports facilities/tourism shoots - Tourism videography and photography E1 Boldland Creative 1,200.00 11/10/2024 2024 sports facilities and tourism 2024 Sports facilities/tourism shoots - Tourism videography and photography E1 Boldland Creative 1,200.00 11/15/2024 2024 sports facilities and tourism 2024 Sports facilities/tourism shoots - Tourism videography and photography E1 Boldland Creative 1,200.00 12/31/2024 2024 sports facilities and tourism 2024 Sports facilities/tourism shoots - Tourism videography and photography E1 Boldland Creative 1,200.00 12/31/2024 2024 sports facilities and tourism 2024 Sports facilities/tourism shoots - Tourism videography and photography E1 The Aurora Acres 1,200.00 1/2/2025 Event Supplies Ground covering and decor, 3 reindeer and handler services - For city 12/6/25 event E1 DRAFT 34 Lake Ridge Bank Gift Cards $1,160.00 11/4/2025 Gift Cards - Holiday Themed and Regular design Gift Cards - $1,000 plus $4 per card fee Wayne Ace Bus and Limo Service LLC 1,100.00 8/22/2024 Event Transportation 2024 Beer Bacon & Cheese Transportation - Shuttle - Verona Hotels E1 Glacier Landscaping - snow removal 1,085.25 3/22/2024 Landscape Snow removal, salting E1 Allison Plumer 1,077.34 3/19/2024 Reimbursement to Employee - Meals, Meeting, Props for photoshoot, Hotel for event, Postage for Travel Guide, and mileage 2/1 to 3/13/24 Employee reimbursement - Various business operation and promotional activities E1 American Express 1,053.95 5/23/2025 Software - Quickbooks Intuit Quickbooks - Supports recording of activity throughout the year E1 Havens Petting Farm LLC 1,045.50 3/30/2024 Events Petting zoo with live animals for 2024 egg-stravaganza E1 Stranders Sanitary Service LLC 1,035.00 10/30/2025 Event Supplies 2025 Ironman- Portable Toilet for event x6 and 1 sink (9/10/25) - Helping the community event E1 Wayward 1,025.00 2/28/2025 Digital and social media Digital and social media services to promote City of Verona (advertisement ,marketing coordination, and social media planning) and Premium License E1 Wayward 1,025.00 3/15/2025 Digital and social media Digital and social media services to promote City of Verona (advertisement ,marketing coordination, and social media planning) and Premium License E1 Wayward 1,025.00 4/22/2025 Digital and social media Digital and social media services to promote City of Verona (advertisement ,marketing coordination, and social media planning) and Premium License E1 Wayward 1,025.00 5/27/2025 Digital and social media Digital and social media services to promote City of Verona (advertisement ,marketing coordination, and social media planning) and Premium License E1 DRAFT 35 Wayward $1,025.00 6/1/2025 Digital and social media Digital and social media services to promote City of Verona (advertisement ,marketing coordination, and social media planning) and Premium License E1 Mid-West Family Madison 1,025.00 6/30/2025 Radio station advertisement WJJO-FM, WLMW-AM, WMGN- FM, WRIS-FM, WWQM-FM (detail listings of air times) - Advertisement to promote city E1 City of Verona 4,833.00 11/1/2024 Tourism Coordinator - Salary allocated Tourism Coordinator - November 2024 E1, E4 City of Verona 4,833.00 12/31/2024 Tourism Coordinator - Salary allocated Tourism Coordinator - December 2024 E1, E4 City of Verona 4,833.00 1/22/2025 Tourism Coordinator - Salary allocated Tourism Coordinator - January 2025 E1, E4 City of Verona 4,833.00 2/28/2025 Tourism Coordinator - Salary allocated Tourism Coordinator - February 2025 E1, E4 City of Verona 4,833.00 3/20/2025 Tourism Coordinator - Salary allocated Tourism Coordinator - March 2025 E1, E4 City of Verona 4,833.00 4/22/2025 Tourism Coordinator - Salary allocated Tourism Coordinator - April 2025 E1, E4 City of Verona 4,833.00 5/27/2025 Tourism Coordinator - Salary allocated Tourism Coordinator - May 2025 E1, E4 City of Verona 4,833.00 6/5/2025 Tourism Coordinator - Salary allocated Tourism Coordinator - June 2025 E1, E4 City of Verona 4,833.00 7/10/2025 Tourism Coordinator - Salary allocated Tourism Coordinator - July 2025 E1, E4 City of Verona 4,833.00 8/20/2025 Tourism Coordinator - Salary allocated Tourism Coordinator - August 2025 E1, E4 City of Verona 4,833.00 9/2/2025 Tourism Coordinator - Salary allocated Tourism Coordinator - September 2025 E1, E4 City of Verona 4,833.00 10/1/2025 Tourism Coordinator - Salary allocated Tourism Coordinator - October 2025 E1, E4 City of Verona 4,833.00 11/7/2025 Tourism Coordinator - Salary allocated Tourism Coordinator - November 2025 E1, E4 City of Verona 4,833.00 12/19/2025 Tourism Coordinator - Salary allocated Tourism Coordinator - December 2025 E1, E4 City of Verona 3,700.00 4/30/2024 Tourism Coordinator - Salary allocated Tourism Coordinator - April 2024 E1, E4 City of Verona 3,700.00 5/15/2024 Tourism Coordinator - Salary allocated Tourism Coordinator - May 2024 E1, E4 City of Verona 3,700.00 6/14/2024 Tourism Coordinator - Salary allocated Tourism Coordinator - June 2024 E1, E4 City of Verona 3,700.00 7/30/2024 Tourism Coordinator - Salary allocated Tourism Coordinator - July 2024 E1, E4 City of Verona 3,700.00 8/22/2024 Tourism Coordinator - Salary allocated Tourism Coordinator - August 2024 E1, E4 DRAFT 36 City of Verona $3,700.00 9/3/2024 Tourism Coordinator - Salary allocated Tourism Coordinator - September 2024 E1, E4 City of Verona 3,700.00 10/1/2024 Tourism Coordinator - Salary allocated Tourism Coordinator - October 2024 E1, E4 City of Verona 3,541.67 1/31/2024 Tourism Coordinator - Salary allocated Tourism Coordinator - January 2024 E1, E4 City of Verona 3,541.67 2/29/2024 Tourism Coordinator - Salary allocated Tourism Coordinator - February 2024 E1, E4 City of Verona 3,541.67 3/30/2024 Tourism Coordinator - Salary allocated Tourism Coordinator - March 2024 E1, E4 City of Verona 3,533.34 3/31/2025 Office Support - Allocated Office Support - March 2025 E1, E4 City of Verona 3,533.34 6/30/2025 Office Support - Allocated Office Support - June 2025 E1, E4 City of Verona 3,533.34 9/30/2025 Office Support - Allocated Office Support - September 2025 E1, E4 City of Verona 3,533.34 12/31/2025 Office Support - Allocated Office Support - December 2025 E1, E4 City of Verona 3,533.33 1/31/2025 Office Support - Allocated Office Support - January 2025 E1, E4 City of Verona 3,533.33 2/28/2025 Office Support - Allocated Office Support - February 2025 E1, E4 City of Verona 3,533.33 4/30/2025 Office Support - Allocated Office Support - April 2025 E1, E4 City of Verona 3,533.33 5/31/2025 Office Support - Allocated Office Support - May 2025 E1, E4 City of Verona 3,533.33 7/31/2025 Office Support - Allocated Office Support - July 2025 E1, E4 City of Verona 3,533.33 8/31/2025 Office Support - Allocated Office Support - August 2025 E1, E4 City of Verona 3,533.33 10/31/2025 Office Support - Allocated Office Support - October 2025 E1, E4 City of Verona 3,533.33 11/30/2025 Office Support - Allocated Office Support - November 2025 E1, E4 City of Verona 3,050.00 1/31/2024 Office Support - Allocated Office Support - January 2024 E1, E4 City of Verona 3,050.00 2/29/2024 Office Support - Allocated Office Support - February 2024 E1, E4 City of Verona 3,050.00 3/31/2024 Office Support - Allocated Office Support - March 2024 E1, E4 City of Verona 3,050.00 4/30/2024 Office Support - Allocated Office Support - April 2024 E1, E4 City of Verona 3,050.00 5/31/2024 Office Support - Allocated Office Support - May 2024 E1, E4 City of Verona 3,050.00 6/30/2024 Office Support - Allocated Office Support - June 2024 E1, E4 City of Verona 3,050.00 7/31/2024 Office Support - Allocated Office Support - July 2024 E1, E4 City of Verona 3,050.00 8/31/2024 Office Support - Allocated Office Support - August 2024 E1, E4 DRAFT 37 City of Verona $3,050.00 9/30/2024 Office Support - Allocated Office Support - September 2024 E1, E4 City of Verona 3,050.00 10/31/2024 Office Support - Allocated Office Support - October 2024 E1, E4 City of Verona 3,050.00 11/30/2024 Office Support - Allocated Office Support - November 2024 E1, E4 City of Verona 3,050.00 12/31/2024 Office Support - Allocated Office Support - December 2024 E1, E4 City of Verona 3,000.00 4/23/2024 Tourism Contract partial payment - 1st Qtr. Tourism Contract partial payment - 1st Qtr. E1, E4 E1 – no evidence of invoice review and approval E2 – item tested did not agree to the invoice support provided E3 – no invoice was provided to support the amount E4 – no support for allocation amount was able to be provided E5 – noted that the invoice was paid twice DRAFT 38 Attachment C: Direct charges less than $1,000 (From each month from the period January 1, 2024 through December 31, 2025) No Exceptions were found as a result of applying the procedures, unless noted as an exception. Vendor Amount Date Description Business Purpose Exceptions WACVB $290.00 1/30/2024 Registration Early bird registration for the Wisconsin's Governor's Conference on Tourism E1 Allison Plumer 139.97 1/30/2024 Hotel Stay Hotel stay from 3-10-2024-3- 13-2024 E1 Allison Plumer 40.09 1/30/2024 Gift Basket Stoneware berry bowl, honey jar with wood honey dipper, stoneware mini baker with lid E1 Allison Plumer 12.25 1/30/2024 Mileage Finca coffee E1 VACC 300.00 1/31/2024 Rent Rent paid E1 Simpleview 900.00 2/24/2024 Publication Simpleview UGC E1 Simpleview 600.00 2/24/2024 Licensing CRM Licensing E1 Ideal Printing 358.96 2/24/2024 Sugar River Mao Brochure Text Coated - 100 digital dull/velvet text E1 Destination Travel Network 150.00 2/24/2024 Advertising Advertising on VistMAdvertisingison.com E1 VACC 300.00 2/29/2024 Rent Rent paid E1 Destination Travel Network 150.00 3/5/2024 Advertising Advertising on VistMAdvertisingison.com E1 American Express 836.37 3/12/2024 Delta Credit Card Peach Jar.com (local school Advertising), WUFOO.com (subscription), FSP Rougue Event Rentals (bounce house rental) E1 Mount Horeb Chamber of Commerce 350.00 3/30/2024 Placer Split That Wisconsin Couple Split E1 Ideal Printing 171.44 3/30/2024 Postcard 4X6 postcard with perforation - cover coated 100 digital gloss cover E1 Ideal Printing 132.31 3/30/2024 Verona pocket guide Text Coated - 100 digital dull/velvet text E1 VACC 334.00 4/30/2024 Rent Rent paid E1 Ice Age Trail Alliance 250.00 4/30/2024 Grant Ice Age Trail Alliance - Hike a Thon DRAFT 39 Synergy Networks $720.70 5/15/2024 Services WatchDog Systems health monitoring, unlimited cloud and or local backup, website monitoring, updated DNS records for new website, work with Le and Molly on backups, data move to NAS, and phone email for VACC, dell mini PC, prep computes for Molly and Allison, replace Mollys PC with DEL-MIN-341, plugable docking station, prep laptop E1 Simpleview 600.00 5/15/2024 Licensing CRM Licensing E1 Spectrum Enterprise 284.90 5/15/2024 Spectrum Internet services E1 Destination Travel Network 150.00 5/15/2024 Advertising Advertising on VistMAdvertisingison.com E1 Allison Plumer 14.09 5/15/2024 Meeting Intro meeting with Mara from City E1 VACC 334.00 6/14/2024 Rent Rent paid E1 Ideal Printing 237.38 6/14/2024 Concerts in the Park Postcard Cover coated - 80 digital gloss cover E1, E5 Destination Travel Network 150.00 6/14/2024 Advertising Advertising on VistMAdvertisingison.com E1 Lake Ridge Bank 113.60 6/15/2024 Amazon Welcome Center Flowers E1 Miller & Son's Supermarket 57.48 6/18/2024 Food Advertising Club Amber, Hop Hause Hashtag Hazy, Wisco Pop Ginger Slim, DR Pepper, 7Up, Conto JR BTL CLC Coke for tourism baskets E1 MAdvertising City Jug Band 420.00 7/30/2024 Professional Services Band for concerts in the park July 25, 2024 at century school park E1 VACC 265.84 7/30/2024 Landscape spring cleanup, hedging, removal of leaves/sticks and garbage, mowing E1 Ideal Printing 237.38 7/30/2024 Concerts in the Park Postcard Cover coated - 80 digital gloss cover E1, E5 Spectrum Enterprise 124.99 7/30/2024 Spectrum Internet services E1 Ideal Printing 110.29 7/30/2024 It’s a vibe postcard Cover coated - 12 pt. C1S Cover E1 Simpleview 900.00 8/22/2024 Publication Simpleview UGC E1 Waunakee Big Band 750.00 8/22/2024 Professional Services Band for the concerts in the park on august 22 2024 at century school park E1 DRAFT 40 VACC $334.00 8/22/2024 Rent Rent paid E1 Insight Counseling & Wellness 250.00 8/22/2024 Grant Self Compression Retreat Destination Travel Network 150.00 8/22/2024 Advertising Advertising on VistMAdvertisingison.com E1 VACC 334.00 9/3/2024 Rent Rent paid E1 Reindeer Games 950.00 10/1/2024 Sponsorship reindeer games 50% of sponsorship E1 VACC 334.00 10/1/2024 Rent Rent paid E1 Branded Image, LLC 84.40 10/4/2024 Fees Cancel Glassware Order Fee E1 VAHS Hockey 250.00 11/1/2024 Sponsorship VAHS Hocker JV/Varsity Hockey Program Ideal Printing 121.33 11/1/2024 Bike Loop Bingo Cards Cover-80 - cougar cover E1 Jones Travel 895.00 11/26/2024 Transportation 26 passenger trolley on 12/6/2024 for hometown holidays event E1 Destinations Wisconsin 150.00 11/26/2024 Registration Early bird registration for the 2024 destinations Wisconsin fall conference on tourism E1 Allison Plumer 86.74 11/26/2024 Food Blu Basil refresher, Trio diavolo, glazed brussel sprouts, prosecco nino franco E1 Travelin' Tom's Coffee 900.00 12/31/2024 Sponsorship tree lighting event at century school park E1 Allison Plumer 294.00 12/31/2024 Hotel Stay Simpleview Conference Hotel Deposit E1 Allison Plumer 159.46 12/31/2024 Mileage Fall conference E1 Ideal Printing 91.79 12/31/2024 Letter to Santa Cover - 80 - cougar cover E1 Allison Plumer 17.42 12/31/2024 Mileage Guide delivery to DM E1 American Express 113.41 1/21/2025 Delta Credit Card Amazon (Clorox toilet wand disinfecting refills and Kleenex), Advertising systems, Peacock, Google E1 TrAdvertisingitions 557.26 1/22/2025 Holiday Lighting 2024 hometown holiday sign E1 Allison Plumer 412.30 1/22/2025 Grant Ice Age Trail Alliance E1 Allison Plumer 350.00 1/22/2025 WIGCOT 2025 Full Conference Registration E1 Allison Plumer 16.80 1/22/2025 Mileage MASC Contract Review Meeting E1 DRAFT 41 Make Music Alliance $350.00 2/5/2025 Membership dues Make music alliance 2025 membership - sponsorship for make music pay E1 Simpleview 900.00 2/28/2025 Publication Simpleview UGC E1 Simpleview 600.00 2/28/2025 Licensing CRM Licensing E1 Wayward 162.50 2/28/2025 Marketing Services Services, including annual guide updated E1 Ideal Printing 68.58 2/28/2025 Business Cards Allison business cards - cover coated - 14 pt E1 VACC 853.00 3/15/2025 Snow removal and salting February Verona Chamber of Commerce snow services E1 The UPS Store 358.70 3/15/2025 Printing Posters 24X36 - spotlight signs, sales tax E1 The UPS Store 62.78 3/15/2025 Printing Posters 24X36 - sponsor signs, sales tax E1 Allison Plumer 697.22 3/20/2025 Hotel Stay In room dining, room charge, sales tax, occupancy tax, parking E1 Allison Plumer 198.80 3/20/2025 Mileage 284 miles at $.70. E1 Allison Plumer 755.52 4/22/2025 Hotel Stay Hotel stay at Hilton hotel for the simpleview summit in San Fransico April 6-9 2025 E1 Allison Plumer 461.74 4/22/2025 Simpleview Summit Food, parking, and transportation E1 Allison Plumer 72.50 4/22/2025 Credit Card Simpleview Summit San Fransisco April 6-9 E1 American Marketing & Publishing 627.73 4/29/ 2025 American Marketing & Publishing Google virtual tour E1 Ideal Printing 332.94 4/30/2025 Supplies Popcorn bags - 1 color imprint - orange E1 American Express 696.17 5/23/2025 Delta Credit Card Advertising systems E1 American Express 276.00 5/23/2025 Delta Credit Card SQSP Invoice 178571960 - website plan business renewal E1 American Express 137.14 5/23/2025 Del ta Credit Card Microsoft E1 American Express 61.11 5/23/2025 Delta Credit Card Amazon - Clorox wipes, Swiffer wet jet, Kleenex E1 Wayward / Lost Corporation 487.50 5/27/2025 Marketing services and social media services, including annual guide updated E1 Destination Travel Network 150.00 6/5/2025 Adve rtising Advertising on VistMAdvertisingison.com E1 Allison Plumer 30.19 6/5/2025 Package Shipping costs and processing fee for maps for the visitor center E1 DRAFT 42 Allison Plumer $20.52 6/5/2025 Food Yola's Café - meeting with WI Active Youth E1 Allison Plumer 14.15 6/5/2025 Mileage SRV poker run meeting E1 Wayward / Lost Corporation 755.50 6/30/2025 Poker Run Materials 2.5" x 3.5" Custom deck of cards 55 cards, cello wrapped E1 Wayward 775.00 7/2/2025 Marketing services Agency of record, marketing coordination, social media planning E1 Wayward / Lost Corporation 487.50 7/2/2025 Marketing services and social media services, including annual guide updated E1 American Express 240.66 7/18/2025 Delta Credit Card Facebook Advertising E1 American Express 118.77 7/18/2025 Delta Credit Card google (digital goods, Advertising services), peacock, Advertising E1, E2 American Express 43.20 7/18/2025 Delta Credit Card Google Subscription E1 Lost Corporation 250.00 8/20/2025 Premium Wayward License 1 Premium brand with unlimited everything E1 Lost Corporation 775.00 8/28/2025 Marketing services Agency of record, marketing coordination, social media planning E1 Allison Plumer 93.71 8/28/2025 Mileage Golf outing, Farley center, DM guide delivery, Middleton quarterly meeting, guide delivery, municipal partner meeting, film crew day E1 Mount Horeb Chamber of Commerce 68.00 8/28/2025 Placer Split Wix subscription split with Sugar River Valley E1 Allison Plumer 15.91 8/28/2025 Postage 4 - First class mail - large envelope and 3 celebration blooms E1 Verona Area Chamber of Commerce 750.00 9/2/2025 Fall Fest Sponsorship on 9/26/2025 Verona Area Chamber of Commerce 750.00 9/2/ 2025 Main Street Sponsorship on 9/26/2025 Allison Plumer 160.00 9/25/2025 Registration Fall conference E1 Allison Plumer 26.00 9/25/2025 Postage Mailing E1 Allison Plumer 14.15 9/25/2025 Mileage Backstage pass E1 Cider Farm 304.70 10/23/2025 Tourism Cider Farm Verona E1 DRAFT 43 Wayward $585.31 10/30/2025 Advertising Campaign Reimbursement for July Advertising Campaign - Poker Run E1 Postal Connections 232.16 10/30/2025 Printing 100 each of 5 different postcards E1 Vital Signs 137.15 10/30/2025 Sign Temporary sign for mammoth hike, Lincoln st covered bridge sign E1 The UPS Store 30.19 10/30/2025 Package Shipping costs E1 Granicus 900.00 11/1/2025 DM-SOCIAL Curator.io E1 Granicus 600.00 11/1/2025 CRM Platform Licensing tier 1 - per user E1 Lost Corporation 775.00 11/13/2025 Marketing services Agency of record, marketing coordination, social media planning E1 Wayward 487.50 11/13/2025 Marketing services and social media services, including annual guide updated E1 Lost Corporation 250.00 11/13/2025 Premium Wayward License 1 Premium brand with unlimited everything E1 Driftless Chocolates, LLC 28.11 12/4/2025 Sponsorship Chocolate - WPRA - sponsorship E1 Bogey Factory-v 25.00 12/9/2025 Spons orship WPRA - sponsorship E1 VAHS Hockey 250.00 12/19/2025 Advertising 2025-2026 Invoice for Verona Hocky Program Advertising - Full Page Advertising (7.5"X10") E1 Lost Corporation 250.00 12/19/2025 Premium Wayward License 1 Premium brand with unlimited everything E1 Slate Blue Studios 50.00 12/30/2025 Sponsorship Verona Gallery Night Sponsorship E1 City of Verona 483.33 9/30/2024 Office Support Office Support - September 2024 E1, E4 City of Verona 483.33 10/31/2024 Office Support Office Support - October 2024 E1, E4 City of Verona 483.33 4/30/2024 Office Support Office Support - April 2024 E1, E4 E1 – no evidence of invoice review and approval E2 – item tested did not agree to the invoice support provided E4 – no support for allocation amount was able to be provided E5 – noted that the invoice was paid twice DRAFT 44 Attachment D: Net deposits received form the City less incurred expenses related to the agreement and the end of month bank balance Month End Beginning Balance Deposits received from City Expenses Paid Balance Bank Statement Balance Reconciled Balance of Deposits Less Expenses Greater Than (Less Than) Bank Statement January 31, 2024 $19,432.23 $70,000.00 $17,879.87 $71,552.36 $20,334.23 $51,218.13 February 28, 2024 $71,552.36 $0.00 $19,531.95 $52,020.41 $71,552.36 -$19,531.95 March 31, 2024 $52,020.41 $0.00 $14,447.87 $37,572.54 $51,806.70 -$14,234.16 April 30, 2024 $37,572.54 $0.00 $12,175.66 $25,396.88 $34,572.54 -$9,175.66 May 31, 2024 $25,396.88 $78,750.00 $48,310.05 $55,836.83 -$4,040.91 $59,877.74 June 30, 2024 $55,836.83 $0.00 $16,464.39 $39,372.44 $46,356.44 -$6,984.00 July 31, 2024 $39,372.44 $0.00 $33,234.16 $6,138.28 $33,922.60 -$27,784.32 August 31, 2024 $6,138.28 $78,750.00 $27,785.64 $57,102.64 $7,568.28 $49,534.36 September 30, 2024 $59,327.64 $0.00 $18,875.66 $40,451.98 $42,601.98 -$2,150.00 October 31, 2024 $40,451.98 $0.00 $24,583.68 $15,868.30 $11,451.30 $4,417.00 November 30, 2024 $15,868.30 $78,750.00 $51,249.10 $43,369.20 $57,467.60 -$14,098.40 December 31, 2024 $43,369.20 $0.00 $16,227.47 $27,141.73 $47,194.20 -$20,052.47 January 31, 2025 $27,141.73 $0.00 $14,134.03 $13,007.70 $22,237.69 -$9,229.99 February 28, 2025 $13,007.70 $78,750.00 $34,564.01 $57,193.69 $74,290.70 -$17,097.01 March 31, 2025 $57,193.69 $0.00 $11,850.00 $45,343.69 $47,607.67 -$2,263.98 April 30, 2025 $45,343.69 $0.00 $29,394.53 $15,949.16 $41,622.24 -$25,673.08 May 31, 2025 $15,949.16 $84,250.00 $27,168.98 $73,030.18 $97,639.68 -$24,609.50 June 30, 2025 $73,030.18 $0.00 $36,434.69 $36,595.49 $49,569.21 -$12,973.72 July 31, 2025 $36,595.49 $0.00 $28,888.08 $7,707.41 $13,764.41 -$6,057.00 August 31, 2025 $7,707.41 $84,250.00 $31,929.37 $60,028.04 $68,735.56 -$8,707.52 September 30, 2025 $63,028.04 $0.00 $6,867.15 $56,160.89 $56,361.04 -$200.15 October 31, 2025 $56,160.89 $0.00 $21,304.33 $34,856.56 $40,393.89 -$5,537.33 November 30, 2025 $34,856.56 $0.00 $25,838.50 $9,018.06 $16,906.24 -$7,888.18 December 31, 2025 $9,018.06 $84,250.00 $30,699.82 $62,568.24 $82,548.04 -$19,979.80 DRAFT 45