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Tourism Commission Meeting — Other

City of Lake Geneva · Walworth County · Tourism Commission · meeting of Oct 20, 2026 · Other

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CITY OF LAKE GENEVA ROOM TAX COMPARISONS 2025 AND 2026 2025 Room Tax Room Tax Additions Room Tax- Reg Additions Room Tax- Marketplace Net Amount Issued Regular Marketplace Since last Reported Since last Reported Totals to LG Visit Check Issue Date January 24,826.04 0.60 27,292.54 - 52,119.18 - February 387.96 63.60 52,944.32 - 53,395.88 - March 1,074.49 188,602.36 80,199.12 - 269,875.97 29,919.77 6/6/2025 April 48,026.62 65.58 12,453.49 - 60,545.69 59,586.95 7/11/2025 May 96,255.42 160.61 9,121.69 - 105,537.72 223,216.47 8/8/2025 June 4,208.36 255,320.23 208,382.45 - 467,911.04 92,716.74 9/5/2025 July 157,080.41 219.27 121,460.14 - 278,759.82 136,244.59 10/10/2025 August 228,543.98 404.45 24,500.40 - 253,448.83 153,626.54 11/7/2025 September 798.74 286,650.19 203,130.57 - 490,579.50 356,413.52 12/5/2025 October 16,618.71 62.04 107,639.64 - 124,320.39 85,877.39 1/9/2026 November 52,552.58 34,674.11 5,826.19 48.97 93,052.88 123,601.61 2/20/2026 December 69,234.93 154,069.39 223,304.32 699,608.24 920,292.43 852,950.55 48.97 2,472,851.22 1,261,203.58 - 2026 Room Tax Room Tax Additions Room Tax- Reg Additions Room Tax- Marketplace Net Amount Issued Regular Marketplace Since last Reported Since last Reported Totals to LG Visit Check Issue Date January 44,200.13 43.70 5,345.47 49,589.30 - February 20,200.54 22.78 28,181.41 48,404.73 - March 1,463.59 189,012.02 72,763.75 263,239.36 April 1,796.79 11.42 55,191.61 56,999.82 10,099.32 6/12/2026 May 46,700.78 53.03 32,026.26 78,780.07 40,212.41 7/9/2026 June 213,862.52 298,647.95 17,340.92 529,851.39 275,613.71 8/7/2026 July 4,715.92 83.85 239,102.82 243,902.59 242,606.98 9/11/2026 August 211,232.88 53.45 211,286.33 191,659.78 10/16/2026 September 8,460.90 8,460.90 October - November - December - 552,634.05 487,928.20 449,952.24 - 1,490,514.49 760,192.20 1,490,514.49 City Portion 30% (after $362,377) Variance 637,563.94 447,154.35 City Minimum portion 1,043,360.14 Net minus City Minimum 1,043,360.14 Tourism Funds Note: Marketplace Providers now pay on a quarterly basis 760,192.20 Per Visit Con.72.86% (0.00) Owed to Visit F:\Finance2026\Tourism\Room Tax Comparisons Jan-December 2026.xlsx 2025-Meetings January Fall 2025 and Winter 2026 Promo 10,000.00 Riviera -Heather Jones Various 2,900.00 7,100.00 5/16/2025 6/12/2026 February Art in the Park 22,280.00 Geneva Lake Arts Foundation, Inc. August 9-10, 2025 20,369.50 - 9/26/2025 Wisconsin Cheese Festival 10,000.00 LG house of Music and Adams Publishing Group May 16-18, 2025 10,000.00 - 6/27/2025 Taco Fest 10,000.00 LG house of Music and Adams Publishing Group September 12-14, 2025 10,000.00 - 10/10/2025 March Wee Whiskey Fest 20,000.00 Geneva Lakes Whiskey Club April 25-27, 2025 20,000.00 - 6/13/2025 April None May Corporate Meetings and Events 7,500.00 The Riviera Ballroom June-September, 2025 7,500.00 - 8/6/2025 Das Fest Wisconsin 15,000.00 Prost! Das Fest Wisconsin July 18-20, 2025 15,000.00 - 10/10/2025 Venetian Festival 27,500.00 Lake Geneva Jaycees August 13-17, 2025 27,500.00 - 10/9/2025 June Jazz by the Lake 9,800.00 Midwest Young Artists Concert 19-Jul-25 3,500.00 - 8/6/2025 July Gala Days and Nights 35,000.00 Geneva Lake Women's Association October 24-26, 2025 30,449.15 - 6/19/2026 Sylph, A Contemporary Ballet Performance 7,948.00 Dawn Springer Dance Projects August 27-28, 2025 7,628.86 - 11/3/2025 Venetian Festival 2,650.00 Lake Geneva Jaycees (add'l Request) August 13-17, 2025 2,018.79 - 10/9/2025 August Honoring our Military Heroes 20,000.00 Geneva Lake Museum Opening April 2026 20,000.00 - 8/7/2026 September Tracing the Divide 4,000.00 Avant Cycles October 25-26, 2025 3,726.73 - 12/1/2025 Oktoberfest 22,005.56 Downtwon Bid October 11-12, 2025 - - Abominable Trail Race 3,000.00 ASR Events, LLC November 15,2025 1,933.01 - 1/9/2026 Abominable Snow Race 10,000.00 ASR Events, LLC January 31, 2026 6,771.29 - 3/20/2026 Lake Geneva Winter Bridal Expo 30,000.00 Celebration Management January 17, 2026 27,463.23 - 3/20/2026 October Downtown Ice Sculpture Walk 15,900.00 VISIT Lake Geneva January 28-February 1, 2026 14,373.60 - 4/17/2026 World's Tallest Glass Tree 50,000.00 Mackglass Community December 5-14, 2025 50,000.00 - 3/20/2026 Gary Con 12,000.00 Gaxx Worx, LLC March 18-22,2026 12,000.00 - 6/19/2026 November Baseball/Softball Travel Tournaments 36,400.00 YMCA Spring 2026 31,706.90 - 6/19/2026 The Balloon Adventure-Buggin Out 25,000.00 531 Fund March 19-29, 2026 25,000.00 - 5/29/2026 December None-Meeting Cancelled Total Grants Paid 2025 405,983.56 349,841.06 7,100.00 Tourism Grant Commitments Tourism Grant Commitments 2026 -Meetings January None-Meeting Cancelled February None-Meeting Cancelled March Wee Whiskey Fest 25,000.00 Geneva Lakes Whiskey Club April 17-19, 2026 25,000.00 - 6/19/2026 Splash, Sparkle and Bloom 8,200.00 Lake Geneva Garden Club August 4-6, 2026 6,283.21 - 9/25/2026 Das Fest Wisconsin(requested add'l in April) 14,750.00 Prost! Das Fest Wisconsin July 31-August 2, 2026 14,075.48 - 8/18/2026 April Art in the Park 26,300.00 Geneva Lake Arts Foundation, Inc. August 8-9,2026 23,100.45 - 10/9/2026 Lake Geneva Pride Weekend 15,127.00 Downtown Lake Geneva BID June 11-14, 2026 - - May Cancelled June Bridal Expo 30,000.00 Celebration Management January 16, 2027 - 30,000.00 Pink the Lake 4,000.00 Pink The Lake August 1st, 2026 2,541.94 - 9/11/2026 Fat Tire Charity Ride 7,000.00 Fat Tire Charity Ride September 19, 2026 - 7,000.00 Literary Festival 7,199.50 Lakeside Books & The LG Public Library August 22, 2026 6,878.73 - 10/9/2026 July Venetian Festival 30,000.00 Lake Geneva Jaycees August 19-23, 2026 - 30,000.00 August Abominable Snow Race 10,000.00 ASR Events, LLC January 30, 2027 - 10,000.00 Abominable Trail Race 3,000.00 ASR Events, LLC November 14, 2026 - 3,000.00 September None October None Total 2026 180,576.50 77,879.81 80,000.00 CITY OF LAKE GENEVA Finance Worksheet - Tourism Fund Page: 1 Period: 08/26 Oct 15, 2026 02:44PM 2026-26 2026-26 Variance % of Period Current year Current year Current year Budget Account Number Account Title Actual Actual Budget TOURISM TOURISM 47-00-00-41210 ROOM TAX 263,052.13 1,043,360.14 1,600,000.00 556,639.86 65.21 47-00-00-46100 TOURISM MISC REVENUE .00 .00 .00 .00 .00 47-00-00-48110 INTEREST INCOME 1,953.37 14,423.56 20,000.00 5,576.44 72.12 47-00-00-49100 APPL. PRIOR YR APPROPRIATIONS .00 .00 64,655.00 64,655.00 .00 47-00-00-49350 TRANSFER FROM GENERAL FUND .00 .00 .00 .00 .00 Total TOURISM: 265,005.50 1,057,783.70 1,684,655.00 626,871.30 62.79 47-00-00-57100 HOTEL/MOTEL ASSN-CHAM OF COM 275,613.71 325,925.44 800,000.00 231,467.58 71.07 47-00-00-57210 EVENTS COORDINATOR .00 .00 .00 .00 .00 47-00-00-57212 RIVIERA MARKETING COORDINATOR 5,833.34 52,500.06 70,000.00 11,666.60 83.33 47-70-00-57150 PROMOTIONAL GRANT 14,075.48 238,289.65 150,000.00 127,093.98- 184.73 47-70-00-57155 TOURISM MUNICIPAL DEVELOPMENT 30,639.52 113,439.95 422,000.00 286,614.99 32.08 47-70-00-57170 MARKETING EXPENSES .00 .00 .00 .00 .00 47-70-00-59500 TRANSFER TO LAKEFRONT FUND .00 .00 .00 .00 .00 47-70-00-59600 TRANSFER TO DEBT SERVICE FUND .00 .00 242,655.00 242,655.00 .00 TOURISM Expenditure Total: 326,162.05 730,155.10 1,684,655.00 645,310.19 61.69 Net Total TOURISM: 61,156.55- 327,628.60 .00 18,438.89- .00 Net Grand Totals: 61,156.55- 327,628.60 .00 18,438.89- .00 CITY OF LAKE GENEVA BALANCE SHEET AUGUST 31, 2026 FUND 47 - TOURISM ASSETS 47-00-00-11111 FUND CASH 1,094,989.49 TOTAL ASSETS 1,094,989.49 LIABILITIES AND EQUITY LIABILITIES 47-00-00-21100 ACCOUNTS PAYABLE 10,497.78 TOTAL LIABILITIES 10,497.78 FUND EQUITY 47-00-00-34800 RESTRICTED FUND BALANCE 756,863.11 REVENUE OVER EXPENDITURES - YTD 327,628.60 TOTAL FUND EQUITY 1,084,491.71 TOTAL LIABILITIES & EQUITY 1,094,989.49 CITY OF LAKE GENEVA Detail Ledger - Tourism Page: 1 Period: 08/26 - 08/26 Oct 15, 2026 02:45PM Reference Account Debit Credit Date Journal Number Payee or Description Number Amount Amount Balance FUND CASH 07/31/2026 (07/26) Balance 47-00-00-11111 1,145,648.26 08/07/2026 CA-CD 16 CDA Fund Allocation - Created: 08/07/26 1:16 P 295,613.71- 08/21/2026 CA-CD 55 CDA Fund Allocation - Created: 08/21/26 3:19 P 14,217.22- 08/25/2026 CA-CD 64 CDA Fund Allocation - Created: 08/27/26 4:07 P 5,833.34- 08/31/2026 CA-JE 15 JE Fund Allocation - Created: 09/16/26 10:12 A 1,953.37 08/31/2026 CA-JE 20 JE Fund Allocation - Created: 10/15/26 2:41 PM 263,052.13 08/31/2026 (08/26) Period Totals and Balance 265,005.50 * 315,664.27- * 1,094,989.49 ACCOUNTS PAYABLE 07/31/2026 (07/26) Balance 47-00-00-21100 .00 08/31/2026 AP 158 Summary Transactions from AP System 20,000.00- 08/31/2026 AP 224 Summary Transactions from AP System 275,613.71- 08/31/2026 AP 653 Summary Transactions from AP System 14,195.47- 08/31/2026 AP 696 Summary Transactions from AP System 21.75- 08/31/2026 AP 966 Summary Transactions from AP System 15,396.84- 08/31/2026 AP 1069 Summary Transactions from AP System 934.28- 08/07/2026 CDA 92953 GENEVA LAKE MUSEUM 20,000.00 08/07/2026 CDA 92954 LAKE GENEVA CONVENTION 275,613.71 08/21/2026 CDA 93058 CHARTER COMMUNICATIONS 119.99 08/21/2026 CDA 93060 DAS FEST WISCONSIN 14,075.48 08/21/2026 CDA 93071 T-MOBILE 21.75 08/27/2026 CDA 93077 JONES, HEATHER 5,833.34 08/31/2026 (08/26) Period Totals and Balance 315,664.27 * 326,162.05- * 10,497.78- RESTRICTED FUND BALANCE 07/31/2026 (07/26) Balance 47-00-00-34800 756,863.11- 08/31/2026 (08/26) Period Totals and Balance .00 * .00 * 756,863.11- ROOM TAX 07/31/2026 (07/26) Balance 47-00-00-41210 780,308.01- 08/31/2026 JE 32 TRANSFER ROOM TAX TO TOURISM FUND- 176,928.86- 08/31/2026 JE 32 TRANSFER ROOM TAX TO TOURISM FUND- 86,123.27- 08/31/2026 (08/26) Period Totals and Balance .00 * 263,052.13- * 1,043,360.14- YTD Encumbrance .00 YTD Actual -1,043,360.14 Total -1,043,360.14 YTD Budget -1,600,000.00 Unearned 556,639.86 INTEREST INCOME 07/31/2026 (07/26) Balance 47-00-00-48110 12,470.19- 08/31/2026 JE 19 REC AUG LGIP ACTIVITY 1,953.37- 08/31/2026 (08/26) Period Totals and Balance .00 * 1,953.37- * 14,423.56- YTD Encumbrance .00 YTD Actual -14,423.56 Total -14,423.56 YTD Budget -20,000.00 Unearned 5,576.44 HOTEL/MOTEL ASSN-CHAM OF COMM 07/31/2026 (07/26) Balance 47-00-00-57100 50,311.73 08/07/2026 AP 220 LAKE GENEVA CONVENTION 275,613.71 **Desc: 2026 ROOM TAX(JAN-JUN 23026) 08/31/2026 (08/26) Period Totals and Balance 275,613.71 * .00 * 325,925.44 YTD Encumbrance .00 YTD Actual 325,925.44 Total 325,925.44 YTD Budget 800,000.00 Unexpended 474,074.56 RIVIERA MARKETING COORDINATOR 07/31/2026 (07/26) Balance 47-00-00-57212 46,666.72 09/01/2026 AP 945 JONES, HEATHER 5,833.34 **Desc: RIVIERA EVENTS COORDINATOR-SEP 2026 08/31/2026 (08/26) Period Totals and Balance 5,833.34 * .00 * 52,500.06 YTD Encumbrance .00 YTD Actual 52,500.06 Total 52,500.06 YTD Budget 70,000.00 Unexpended 17,499.94 CITY OF LAKE GENEVA Detail Ledger - Tourism Page: 2 Period: 08/26 - 08/26 Oct 15, 2026 02:45PM Reference Account Debit Credit Date Journal Number Payee or Description Number Amount Amount Balance PROMOTIONAL GRANT 07/31/2026 (07/26) Balance 47-70-00-57150 224,214.17 08/18/2026 AP 490 PROST! DAS FEST WI 14,075.48 **Desc: PROMO REIMB-DAS FEST 08/31/2026 (08/26) Period Totals and Balance 14,075.48 * .00 * 238,289.65 YTD Encumbrance .00 YTD Actual 238,289.65 Total 238,289.65 YTD Budget 150,000.00 Unexpended (88,289.65) TOURISM MUNICIPAL DEVELOPMENT 07/31/2026 (07/26) Balance 47-70-00-57155 82,800.43 08/03/2026 AP 42 GENEVA LAKE MUSEUM 20,000.00 **Desc: MUNICIPAL DEV. - GRANT MUSEUM 08/14/2026 AP 621 CHARTER COMMUNICATIONS 119.99 **Desc: INTERNET SVC AUG 2026 08/11/2026 AP 680 T-MOBILE USA INC 21.75 **Desc: RIVIERA CELL-HEATHER 08/19/2026 AP 764 KAPUR & ASSOCIATES INC 9,563.50 **Desc: ZONE 1 TRAIL DESIGN & BACKGROUND DATA 07/27/2026 AP 978 ELAN FINANCIAL SERVICES 300.00 **Desc: GOOGLE ADS-1 MONTH 07/27/2026 AP 983 ELAN FINANCIAL SERVICES 334.28 **Desc: GOOGLE ADS-RIVIERA BALLROOM 07/27/2026 AP 992 ELAN FINANCIAL SERVICES 300.00 **Desc: WIX-GOOGLE ADS-LG HOTELS 08/31/2026 (08/26) Period Totals and Balance 30,639.52 * .00 * 113,439.95 YTD Encumbrance .00 YTD Actual 113,439.95 Total 113,439.95 YTD Budget 422,000.00 Unexpended 308,560.05 Number of Transactions: 30 Number of Accounts: 9 Debit Credit Proof Total TOURISM: 906,831.82 906,831.82- .00 Number of Transactions: 30 Number of Accounts: 9 Debit Credit Proof Grand Totals: 906,831.82 906,831.82- .00 Report Criteria: Actual Amounts Only Accounts With Balances Summarize Payroll Detail Print Period Totals Print Grand Totals Include Only Description Comments Page and Total by FUND All Segments Tested for Total Breaks [Report].Account Number = "47000011111"-"47700059500"

Source: City of Lake Geneva website. First collected Oct 19, 2026.