Hudson Comprehensive Plan Steering Committee Meeting

Notice is hereby given that a majority of the City Council may be present at the aforementioned meeting of the Plan Commission to gather information about a subject over which they have decision making responsibility. This constitutes a meeting of the City Council pursuant to State ex rel. Badke v. Greendale Village Bd., 173 Wis. 2d 553, 494 N. W. 2d 408 (1993), and must be noticed as such, although the Council will not take any formal action at this meeting. HUDSON COMPREHENSIVE PLAN STEERING COMMITTEE CITY OF HUDSON, WISCONSIN Monday , January 6, 2020 1:00 p.m. City Hall Council Chambers, 505 Third Street AGENDA (Click on agenda items highlighted in blue to access documents related to that item) 1. Call to Order 2. Discussion and possible action on the December 2, 2019 meeting minutes. 3. New Business A. Public Involvement Workshop #1 Results Report B. Community Survey Results Update C. Public Engagement Planning D. Discussion and possible action on utility billing outreach strategy. 4. Communications and Items for Future Agendas 5. Adjournment Posted in City Hall lobbies and emailed to Star Observer on 1/3/2020 REGULAR MEETING OF THE COMPREHENSIVE PLAN STEERING COMMITTEE CITY OF HUDSON Monday, December 2, 2019 Page 1 The Hudson Comprehensive Plan Steering Committee meeting was called to order by Johnson at 1:00 p.m. PRESENT. Rich O’Connor, Fred Yoerg, Jim Webber, Aaron Reeves, Tiffany Weiss, Michael Mroz, and Michael Johnson. ABSENT. None. OTHERS PRESENT. Brea Grace, and Marian Webber. Discussion and possible action on November 4, 2019 meeting minutes. Motion by O’Connor, seconded by Yoerg to approve the minutes of the November 4, 2019 Comprehensive Plan Steering Committee. All Ayes (7). Motion Carried. UNFINISHED BUSINESS. None. NEW BUSINESS. Public Involvement Workshop #1 Follow-up. Grace presented the results of the first Public Involvement Workshop held at EP Rock Elementary School on November 21st and highlighted the results of the SWOT analysis and the placemaking exercise as being good constructive feedback. Yoerg expressed disappointment in the public for their lack of participation, given how much the city broadcasted the message to various platforms, both online and in the newspaper. However, he noted the positive turnout of staff and local representatives as well as the great feedback that was received by all who attended the event, making the workshop still worthwhile. Reeves mentioned as well that more people would likely show up at future workshops when the topics become more refined and less vague in nature. The more specific the discussions get, the more those who care about those topics will come out in force to speak up on the subject. O’Connor voiced concerns about those who may attend these more specific discussions and hijack the meetings in their favor. Community Survey Update. Grace gave an update on the number of surveys received online through POLCO which came out to 149 total surveys done. Roughly 61% of respondents were registered voters. Grace mentioned that overall the feedback that she was seeing come in was useful and constructive. Yoerg asked if any feedback was received based on the parking system. Grace confirmed that some of the comments received do reflect a desire to mitigate downtown parking issues. Yoerg then asked if the responses were going to be grouped into households or kept individual. Grace noted that it would be best to keep it to the individual level since multiple individuals in each household have been invited to take the survey and are welcome to submit their own responses. Yoerg spoke of concerns regarding the number of surveys received thus far and asked how many paper surveys were received. Weiss noted that only 3 hard copies of the surveys have been received at City Hall. Grace mentioned that outreach efforts would be continued so that the total number of respondents equates to at least 10% of households reached in the City. Johnson said the YMCA and church bulletins would be great places to advertise the survey some more. Webber REGULAR MEETING OF THE COMPREHENSIVE PLAN STEERING COMMITTEE CITY OF HUDSON Monday, December 2, 2019 Page 2 concurred regarding the Church bulletins. O’Connor desired to have city staff go up and speak in front of church congregations. Johnson noted concerns regarding mixed messaging, in case one staff person mentions things that others don’t. Wanting to prevent any confusion, he mentioned that one staff person calling each church with a scripted message would be the best way to go about sending out a message to church congregations as well as utilizing the church bulletins. Review existing conditions and results from market analysis. Grace went over the results of the market analysis report performed by a 3rd party consultant and physical copies of this report were provided to committee members. Contents of the report consist of an area overview, mobile data analysis of the market area, housing model and market needs analysis, retail market and dining market analyses, and future demand for office and industrial space. The overall market area referred to in the report consists of the City of Hudson as well as some areas of neighboring communities and townships (specifically, southwestern St. Croix County, northwestern Pierce County, and part of eastern Washington County in Minnesota). COMMUNICATIONS AND ITEMS FOR FUTURE AGENDAS. Next meeting date was scheduled for Monday, January 6, 2019 at 1:00 p.m. ADJOURNMENT. Motion by Yoerg, seconded by Mroz to adjourn at 1:57 p.m. All Ayes (7). Motion Carried. Respectfully submitted, Tiffany Weiss, Acting Secretary 505 Third Street Hudson, Wisconsin 54016 ph: (715)-386-4765 fx: (715)386-3385 www.ci.hudson.wi.us TO: Hudson Comprehensive Plan Steering Committee FROM: Community Development DATE: January 6, 2020 SUBJECT: Public Involvement Workshop #1 Results Report BACKGROUND: Brea Grace will provide a summary of the results from the Comprehensive Plan Steering Committee’s first Public Involvement Workshop from November 21, 2019. ATTACHMENTS: Public Involvement Workshop #1 Results Report and feedback Prepared by: Tiffany Weiss, Associate City Planner Through: Mike Johnson, AICP, Community Development Director January 6, 2019 City of Hudson, WI Comprehensive Plan Update November 21, 2019 Public Involvement Workshop #1 Results Executive Summary On November 21, 2019 the City of Hudson held a Public Involvement Workshop to inform the public about the process of updating the City’s Comprehensive Plan and to seek community input regarding life in Hudson including their vision for Hudson in 2040. SEH, with assistance from the City of Hudson Comprehensive Plan Steering Committee and Plan Commission members, sought information from the public through two engagement exercises: • a Strengths, Weaknesses, Opportunities, Threats (SWOT) Analysis; and • a Place-Making Exercise. Results from these exercises are contained within this report. Approximately 30 individuals attended this event. The Workshop was advertised through the following methods: • City of Hudson Press Release issued on November 1, 2019. • Advertisement on the River Channel. • Flyers for the event posted at City Hall and at the Public Library. • Notice at end of the Community Survey on Polco’s website. • Both the Community Survey and PIW #1 has been advertised through the City’s website, Facebook, and flyers around City Hall and the Public Library. This Public Involvement Workshop was the first in a series of public engagement activities for Hudson’s Comprehensive Plan update. Building a Better World for All of Us ® RESULTS FROM 11/21/2019 PUBLIC INVOLVEMENT WORKSHOP #1, Page 2 Contents Themes from Workshop #1……………………………………….. 6 SWOT Exercise Results ………………………………………….. 7 Place-Making Exercise Results ………………………………… 13 Appendix A: Additional Public Comments ……………………... 21 Building a Better World for All of Us® RESULTS FROM 11/21/2019 PUBLIC INVOLVEMENT WORKSHOP #1, Page 3 RESULTS FROM 11/21/2019 PUBLIC INVOLVEMENT WORKSHOP #1, Page 4 Building a Better World for All of Us® RESULTS FROM 11/21/2019 PUBLIC INVOLVEMENT WORKSHOP #1, Page 5 Themes from Workshop #1 • St. Croix and Hudson’s lakefront are an asset • Desire to keep the small town feel and be a welcoming community • Pl anned growth versus being reactive to development proposals • Affordable housing needs • Downtown parking challenges • Public transportation, trails, sidewalks wanted • Climate change • Strong civic & religious organizations • Events, gatherings, sense of place • Increase public involvement Building a Better World for All of Us® RESULTS FROM 11/21/2019 PUBLIC INVOLVEMENT WORKSHOP #1, Page 6 Building a Better World for All of Us® SWOT Exercise Results RESULTS FROM 11/21/2019 PUBLIC INVOLVEMENT WORKSHOP #1, Page 7 Community Strengths Building a Better World for All of Us® Public schools Great schools Historic downtown St. Croix River & Lake Mallalieu Phipps Proximity to St. Paul / Minneapolis Metro YMCA Lakefront park A real sense of place City staff Interest in preservation of downtown character Great small town history Beautiful setting on the river Efficient city services YMCA community resources Library Great schools Public library Growth Small town charm St Croix River Phipps Center for Arts Amazing natural resources in the river YMCA River front Great city staff Faith communities River side park and meadows fields Strong downtown; hometown feel with commercial district on Hill; best of both worlds. Financially sound Becoming more "open" Beautiful parks RESULTS FROM 11/21/2019 PUBLIC INVOLVEMENT WORKSHOP #1, Page 8 Community Weaknesses Building a Better World for All of Us® "Old-fashioned" core Lack of transit options for those without cars Affordable housing Better communications; people don't read the paper Parking meters restrict boaters and guests from spending the hour needed to boat Toxic online forums Getting too large? Land locked with little room to expand Library (public meeting space) Fast growth can force quick decisions Aging infrastructure Affordable housing Not welcoming Low public participation Downtown parking Public engagement/ knowledge in new commercial development Reactive to developers proposals rather than planning for how the city will grow Cultural diversity Shortage of downtown parking There seems to be little protection of river views or keeping new buildings in character with existing neighborhoods RESULTS FROM 11/21/2019 PUBLIC INVOLVEMENT WORKSHOP #1, Page 9 Community Opportunities Building a Better World for All of Us® Carbon Net Neutral Green Energy Opportunities One River, Develop it "Right" Planned Growth… Expand citizen participation in city developments Create an inclusive community Growth …more… RESULTS FROM 11/21/2019 PUBLIC INVOLVEMENT WORKSHOP #1, Page 10 Community Threats Building a Better World for All of Us® Low density housing is difficult to make sustainable from a tax return to service needs Climate change local impacts Incidents that can brand Hudson as racist Traffic Climate crisis Unplanned growth A lack of coherent plan for future development Growth leads to more traffic; need to plan/manage growth Development -> St. Croix River water quality Traffic congestion on some city streets The Diked Road rocks are unstable and provide a fall hazard to sailors and others National political rhetoric = toxic between "Loss" of small town feel Groups like the Citizens for the Saint Croix Valley make Hudson's image and welcoming less than it should be Becoming closed-minded (reversal) Developers seem to set the agenda Retention of usage, look and feel of 2nd St from Dairy Queen to Vine Retain scenic waterway as we grow county Too many new developments damaging small town character Low public involvement in city planning process Too many retail "big boxes" RESULTS FROM 11/21/2019 PUBLIC INVOLVEMENT WORKSHOP #1, Page 11 Word Cloud from SWOT Exercise Building a Better World for All of Us® Colors are for graphic interest only and do not represent themes or categories. RESULTS FROM 11/21/2019 PUBLIC INVOLVEMENT WORKSHOP #1, Page 12 Place-Making Exercise What Makes a Successful Place? • Great spaces… – where celebrations are held, – social and ec onomic exchanges take place, – friends run into each other, and – cultures mix. • They are: – the “front porches” of our communities – streets, li braries, field houses, parks, neighborhood schools – where we interac t with each other. • What makes some places succeed while others fail? Building a Better World for All of Us® RESULTS FROM 11/21/2019 PUBLIC INVOLVEMENT WORKSHOP #1, Page 13 Building a Better World for All of Us® Place-Making Exercise 1. What would make Hudson a more sociable place? *List three on your post-it 2. What types of uses and activities would make Hudson a better place? *List three on your post-it 3. What would improve the comfort and image of Hudson? *List three on your post it 4. What types of links and connections would make Hudson more accessible? *List three on your post-it RESULTS FROM 11/21/2019 PUBLIC INVOLVEMENT WORKSHOP #1, Page 14 Community Place-Making Exercise Results RESULTS FROM 11/21/2019 PUBLIC INVOLVEMENT WORKSHOP #1, Page 15 Community Place-Making Exercise: Sociability Building a Better World for All of Us® More public spaces People feel welcomed and safe Connected places Monthly open house at city hall to welcome newcomers Winter gathering place "Work where you live" vs. longer commutes More perks connected by trails Cross pollination of silo'd tribes (religious, YMCA, Retirement) A real, new communication model Event calendar, push e-mails/Facebook City pride Micro parks Music in the park Parades/community events Movies in park Family events Riverfest Dog park Neighborhood activities St. Croix Days Water pump in parks Bathrooms on diked road More gathering spaces for families and groups More "selfie" stations "Did you know It?" stops on trails and parks Community Center Expanded park facilities More community events Large gathering place Website with more info of events More activities city wide in winter Public transportation for disabled and folks without cars Block clubs River centered activities Event /convention center Habitat houses sprinkled throughout new development More affordable housing and senior housing Public transportation of some type Baseball stadium Lakefront park, farmers market Parking ramp- event center Street signs- Hudson Welcomes All Group seating at end of Dike Road Park events Clustered developments with green space RESULTS FROM 11/21/2019 PUBLIC INVOLVEMENT WORKSHOP #1, Page 16 Community Place-Making Exercise: Uses & Activities Building a Better World for All of Us® Proactive outreach to seniors and lovely people Mass transit loop up and downtown Lakefront, more stuff going on Family trail system Splash pad and public water feature Regatta Birkmose Burial mounds Curling club on one of the ice sheets Need community center Senior Center Better carry in boat and personal craft Rental racks at end of Orange St. Selfie stations Event/ Convocation center Ball park Little zoo with farm animals Community farmers market downtown Community center More bike trails Boating Water Access Special interest parking Tie ups for boats Affordable housing Conference center RESULTS FROM 11/21/2019 PUBLIC INVOLVEMENT WORKSHOP #1, Page 17 Community Place-Making Exercise: Comfort and Image Building a Better World for All of Us® Universal design- all abilities age in place Splash pad Not welcoming to diversity Green energy needed Walking divided downtown vs. Topot Hill More sidewalks Older (NWRF contributes youth) Sight line restrictions Focus on River City Enhancement/maintenance of downtown Supportive/inclusive environment Senior housing options 100% renewable goal Welcoming city goal Swing in public parks Less water in all of park south of Walnut Love the videos on Hudson's site, need more Direction to parking Boat parking access Colored plants Storm water outlets (pollution control) Risk assessment on weather changes from climate change Cradle to grave livability Better communication and/or news source RESULTS FROM 11/21/2019 PUBLIC INVOLVEMENT WORKSHOP #1, Page 18 Community Place-Making Exercise: Access & Linkages Building a Better World for All of Us® ADA for all Local media coverage of Wisconsin (vs MSP media) No transit to River Falls or other towns Water trails Micropark or meeting spot downtown to bike loops Camp St. Croix YMCA Public docking river access Eclectic vehicle charging Transit to metro Public transportation in Hudson Opportunity for commuters to Twin Cities Ped/walk path across 94 Other boating towns/cities links online Community center Public transportation City wide free Wi-Fi access Eclectic scooter rentals or bikes Boat launch River access for kayaking and water sports (but are not powe Overnight parking for boaters and guests RESULTS FROM 11/21/2019 PUBLIC INVOLVEMENT WORKSHOP #1, Page 19 Word Cloud from Place-Making Exercise Building a Better World for All of Us® Colors are for graphic interest only and do not represent themes or categories. RESULTS FROM 11/21/2019 PUBLIC INVOLVEMENT WORKSHOP #1, Page 20 Appendix A: Additional Public Comments Additional comments received by the public are provided in this section. Building a Better World for All of Us® RESULTS FROM 11/21/2019 PUBLIC INVOLVEMENT WORKSHOP #1, Page 21 TO: FROM: RE: DATE: Comprehensive Plan Steering Committee City of Hudson WI Celeste Koeberl Strawberry Drive, Hudson WI Address Community Climate Change Impacts and Sustainability In Hudson's Comprehensive Plan Update November 21, 2019 I. The City of Hudson will experience more adverse impacts of climate change in the future. Last week, at the St. Croix Valley Foundation's sold-out November 131h Conversation of the Valley, climatologist and University of Minnesota professor emeritus Mark Seeley presented comprehensive data on climate change in the Great Lakes Region and its local effects. The St. Croix River Valley where the City of Hudson is located is included in the data sets about which Dr. Seeley spoke. The hard data show that daytime high temperatures, nighttime low temperatures, and annual precipitation totals all are trending upward significantly, and that the rate of upward changes is accelerating significantly. The hard data also show that the frequency, intensity, and duration of extreme weather events have increased significantly, and that the occurrence of these extreme weather events is accelerating at a significant rate. The hard data support climate change models that predict the occurrence of even more frequent, intense, and longer extreme weather events here in the future. The City of Hudson already has experienced the resulting local adverse impacts of these climate changes, including: more frequent and higher flooding of its St. Croix River frontage; more rainfall events exceeding the capacity of its stormwater infrastructure; and more freeze-thaw cycles breaking up its streets. The City of Hudson realistically should expect to experience increased adverse impacts of climate change into the future. II. The City of Hudson should assess the future probability and associated damages of local climate change impacts. None of us can predict with 100% accuracy what will happen twenty years into the future. 1 RESULTS FROM 11/21/2019 PUBLIC INVOLVEMENT WORKSHOP #1, Page 22 RESULTS FROM 11/21/2019 PUBLIC INVOLVEMENT WORKSHOP #1, Page 23 RESULTS FROM 11/21/2019 PUBLIC INVOLVEMENT WORKSHOP #1, Page 24 RESULTS FROM 11/21/2019 PUBLIC INVOLVEMENT WORKSHOP #1, Page 25 RESULTS FROM 11/21/2019 PUBLIC INVOLVEMENT WORKSHOP #1, Page 26 From: Kerry Reis <kerry.reis56@gmail.com> To: "nday@sehinc.com" <nday@sehinc.com> Cc: Einar Hanson <ehanson@strobelhanson.com>, Celeste Koeberl <koeberl @mac.com>, Chris Kost <chris.kost@ymcamn.org> Date: 11/22/2019 10:43 AM Subject: Memo to Nick Day on Hudson 2040 Planning Project Hello Nick.  Thank you for a great SWOT exercise last evening.  Attached is the memo that I promised to  send last evening. It covers four broad topics: 1. The need to level set with a current state communication. 2. The urgent need to address climate change. 3. The need to proactively address inclusion in our community. 4. The need for an expanded and modern communications model to manage change. I have copied Einar Hanson, Celeste Koeberl and Chris Kost (Director of the YMCA) as they are  referenced in this memo. Thank you for the work that you do.   Kerry Reis, (715) 222‐6208 Sent from Mail for Windows 10  [attachment "Hudson 2040.docx" deleted by Brea Grace/seh]  RESULTS FROM 11/21/2019 PUBLIC INVOLVEMENT WORKSHOP #1, Page 27 What do we need to think about for Hudson, 2040? When considering the future, it’s important to have a common understanding of the current state. While I have found the city to be transparent, it’s not unusual to have conversations with people in the community that shows the lack of understanding of our current state. It would be worthwhile to include in your scope of work a simple report of the current state of Hudson …to inform citizens of whatever you feel sets the stage for looking ahead. We have inherited all of the decisions of our past leaders, good and not so great. That’s the reality for all leaders. Yet it’s a fact that many cities in Western Wisconsin would love to have the problems that Hudson has. St. Croix County is the fastest growing county in Wisconsin. We have: • A growing population of young families; families in need of solid school systems. • A solid business tax base to help pay for infrastructure, protection and city services. • A great downtown area that is a draw for visitors and locals with an affinity for our shared resource of the beautiful St. Croix River. • The blessing of a solid faith community, beautiful city parks and a population that cares about our community. • Beautiful parks and many neighborhoods with sidewalks and other ways to engage each other. In 2040, it is likely that the City of Hudson will be: 1. An older population. 2. More diverse in terms of race and religion. 3. More focused on conserving our natural resources and, 4. The reality of climate change will be upon us. I will narrow my comments down to two requests. 1. Please consider a broader communication platform: The need to put the information and communication needs of this city and its citizens requires more than the current response. We have various resources: websites and the River Channel YouTube. These are insufficient. What I have personally witnessed on closed Facebook groups, in neighborhood conversations and in my former Townhome association shows that the people of this city and surrounding areas are dangerously uninformed about what is happening in their city. There is a RESULTS FROM 11/21/2019 PUBLIC INVOLVEMENT WORKSHOP #1, Page 28 willingness to listen to and believe online and in person rumors that ascribe false motivations to city leaders and staff. One example is when it comes to parking changes. Another has to do with changes in the way that the city charges for water. a. With the changes in the way that newspapers are funded, owned and staffed, the local paper is just plain insufficient to serve the people of this community. Few citizens read it, fewer are willing to pay for a subscription and many are more willing to believe online forums than take the time to visit the city website for fact-based information. We need to acknowledge that for all of the good that it does, the Rivertown’s / Forum Communications media is not effective in letting the population know what is going on in this community. b. When I think about this part of the state, I call it the “media dead zone”. When it comes to television media, most of our residents can tell you about what is happening at the Minnesota legislature and in Governor Waltz’ cabinet but don’t know a thing about what is happening in their own state. This makes for a population that is poorly informed and worse, susceptible to misleading and incomplete information. Decisions are being made in Madison that directly affect Western Wisconsin and our citizenry deserve to know what is going on. c. City officials need to consider outreach beyond what is currently happening to help citizens manage change. Change is the constant. Help people to understand the changes that are being made and why they are being made. 2. Become a leader in addressing climate change. Any look into the future requires that the city address the climate crisis. We are already dealing with the cost of a changing climate. Multiple freeze and thaw cycles in one season result in expenses in road repair. Increasingly large rainfall events and record setting weather events are becoming the norm. Here are some specific thoughts on the matter: a. The city can show leadership in adopting a green city approach to how its buildings and resources are managed. This can save taxpayers and set the tone for the future. RESULTS FROM 11/21/2019 PUBLIC INVOLVEMENT WORKSHOP #1, Page 29 b. Manage our water resources as though they are a precious and rare resource. Clean, drinkable water is life. A recent letter to the editor describes the source of our water. It’s not just Hudson. It’s the Mount Simon Sandstone aquifer. It covers Dakota County and is named for structures all the way to Eau Claire. c. Here are some specific examples of waste that I’ve seen in our city: i. I recently sold a townhome in Hudson. That association had an in-ground sprinkler system. Like all associations, some residents insisted on having very green lawns. Even in the hottest days of the summer, regardless of the cost. 1. A side note … people need to un-learn many years of marketing which has made them think that they need to live on a golf course and that it should look like Agusta National … in August. We have far too much runoff of drinkable water and far too much chemical treatment going into our water systems. 2. I am building a new home in Hudson. The building covenants require that I put in an in- ground irrigation system. 3. In the future, I propose that the city not approve in ground irrigation systems which drain our natural resources. 4. For those that do have in-ground irrigation systems, they need to be upgraded to so- called smart servers that are based on irrigation need, not a timer. How often have we seen clean, drinkable water being spread on lawns or filling the gutter curbs in the middle of a downpour? d. Look at how we use our resources in a holistic way. This includes how we dispose of refuse, how we use electricity and mass transportation. Encourage the use of renewable energy by encouraging solar, wind and electric recharging stations for modern vehicles. Consider a mass transit option that brings people to downtown without adding to the congestion and parking problems. e. Partner at the regional, state and national level to provide for a cleaner future. As I mentioned earlier on water, we don’t have a private reservoir for Hudson alone. What happens in Dakota County, MN affects us in Hudson. This need to collaborate should not be optional. It should be in the job descriptions of our city leaders. RESULTS FROM 11/21/2019 PUBLIC INVOLVEMENT WORKSHOP #1, Page 30 i. Extreme weather events are becoming the norm. Last week, I heard Dr. Mark Seeley, a climatologist and meteorologist with the U of Mn speak about climate change. He has determined, like many scientists, that we are in a crisis. He talked about extreme rainfall events and the expense to cities when their sewer, roads, and bridges are wiped out. Not to mention the human costs in these events. ii. We can’t wait. Adopting the standards of the Paris Accord has to happen at all levels. Cities throughout the country aren’t waiting for leadership at the national level. Because we can’t afford to wait. 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ATTACHMENTS: None Prepared by: Tiffany Weiss, Associate City Planner Through: Mike Johnson, AICP, Community Development Director 505 Third Street Hudson, Wisconsin 54016 ph: (715)-386-4765 fx: (715)386-3385 www.ci.hudson.wi.us TO: Hudson Comprehensive Plan Steering Committee FROM: Community Development DATE: January 6, 2020 SUBJECT: Public Engagement Planning BACKGROUND: Brea Grace will provide next steps in the public engagement process for the comprehensive plan update. ATTACHMENTS: None Prepared by: Tiffany Weiss, Associate City Planner Through: Mike Johnson, AICP, Community Development Director 505 Third Street Hudson, Wisconsin 54016 ph: (715)-386-4765 fx: (715)386-3385 www.ci.hudson.wi.us TO: Hudson Comprehensive Plan Steering Committee FROM: Community Development DATE: January 6, 2020 SUBJECT: Discussion and possible action on utility billing outreach strategy. BACKGROUND: Community Development staff has reached out to the City’s Utility Department to utilize the upcoming January Utility Billing period to notify residents of the Comprehensive Plan Community Survey. Staff was notified that the job would consist of 9,000 full-page prints of the Community Survey flyer that was designed by SEH, and the print job would need to be completed prior to January 16 th when the utility bill mailing is sent to the post office. It should be noted that the utility bill mailings and the Comprehensive Plan survey notice would be sent to both City of Hudson and Village of North Hudson residents. Staff is looking to confirm which direction the committee would like to go with this strategy. A. Move forward with the 9,000 prints of the Community Survey flyer that would be mailed along with the utility bills to all residences in the City and the Village of North Hudson as soon as January 16 th. No additional labor on staff’s part would be required. A note can be added into the flyer mentioning that North Hudson residents should not take part in the survey. B. Mail postcards to individual utility address accounts in the City of Hudson. Would require staff to create a mailing list and perform in-house printing. May also require organization of ‘mailing routes’ and postcards per Post Office request. STAFF RECOMMENDATION: Recommends approving either Direction A or Direction B (noted above) for the utility bill mailing outreach strategy. ACTION REQUESTED: Approve either Direction A or Direction B for the comprehensive plan survey notice, either to be combined with utility bills or mailed as a postcard by city staff. Prepared by: Tiffany Weiss, Associate City Planner Through: Mike Johnson, AICP, Community Development Director