00-Main Street Committee Packet 1.21.2026

1 Main Street Committee May 21, 2025 CITY OF OCONTO FALLS MAIN STREET COMMITTEE MEETING Council Chambers – Municipal Building 500 N. Chestnut Avenue Oconto Falls, WI 54154 WEDNESDAY MAY 21, 2025 – 8:00 AM MINUTES City Administrator Wills called the meeting to order at 8:00 am. 1. Roll Call Present: Chairman Barb Salscheider – Salscheider’s Antique Bar Peter Bruesch – Coachlight Inn Peter Wills – City Administrator Grzelak Chamber Representative Jayme Sellen –TEDCOR, Ashley Bahrke – City Alderman Melanie Rice – The Flower Shoppe Stephanie Holman-Senn Hometown Insurance Also Present: Mayor Clint Braun, Building Inspector Jane Meissner, Fire Chief Tim Magnin , Street Superintendent Wally Remic, William Labrosse, Absent: Stephanie Holman-Senn Hometown Insurance DISCUSSION AND POSSIBLE RECOMMENDATION/ACTION ON THE FOLLOWING: 2. Approval of Main Street Committee Minutes 04.16.2025 Motion: Bahrke/Grzelak Motion to approve Main Street Committee Minutes - 04.16.2025. Voice Vote: All present voting aye - MOTION CARRIED Old Business 3. Downtown Design Review Application-211 N Main Street On April 16,2025 William LaBrosse presented a design application for his property at 211 North Main Street to convert his space into a 900 sq ft residential rental space in the back of his property. Enough parking in the back is concern due to there is limited space back there. Willam LaBrosse presented a map of how the parking would be resolved. He also has talked with his neighbor and does have an easement with them. The garage will have adequate space for up to four vehicles. The upper apartment tenant does not have a vehicle at this time, and the lower apartment tenant would likely be a disabled person without a vehicle. Also, William LaBrosse 2 Main Street Committee May 21, 2025 would write in the Rental Agreement that there would be no more than one vehicle for each of the upper & lower apartments. MOTION: Salscheider/Bahrke Motion to approve the Downtown Design Review Application-211 N Main Street Voice Vote: All present voting aye - MOTION CARRIED 4. Next meeting -June 18,2025 8am The next Main Street Committee will be on June 18,2025 at 8:00am. NO ACTION TAKEN 5. Adjournment Having no further discussion, City Administrator declared the meeting adjourned at 8:29am. _______________________________ City Administrator Peter A. Wills Notice was given to the public at least 24 hours prior to this open meeting - agenda was forwarded to newspapers and any news media who have requested the same – agenda was posted at City Hall, Oconto Falls Community Library, and on the city website at: cityofocontofalls.com MAKEOVER ASSISTANCE Services provided to the chosen business: » Colored façade renderings » Sign design and layout » General code-related advice » Material, color, and finish suggestions » Ribbon cutting event and press release Wisconsin Main Street Makeover Contest Makeover Contest The Wisconsin Economic Development Corporation (WEDC), partnering with Studio GWA, an architecture, planning, and historic tax credit consulting firm headquartered in Rockford, IL, is pleased to host the annual Makeover Contest. One deserving business from one of Wisconsin’s designated Main Street or Connect Community districts will receive funds up to $10,000 for the exterior façade Makeover, as well as design assistance from an architect and construction documents to inform the future work. EVALUATION CRITERIA » Visibility of space within the district » Impact of transformation on district experience » Potential for space improvements to support business growth » Quality and completeness of application materials » Availability of matching funds PROGRAM TIMELINE Application Release Application Request Deadline Application Due Finalists Interviews Winners Selected Dec. 18 Jan. 26 Jan. 30 Early Feb. Early Feb. THE FINE PRINT » Business must be located in a Main Street or Connect Community district » Written permission from landlord/property owner is required for the application » Owner will need to submit a w9 and pass a background check » Grant funds will be reimbursed to the winning business after planned investments have occurred » Final design will be subject to local requirements and design standards as applicable. WHO SHOULD APPLY: We’re looking for amazing businesses that want their exterior façade to match the quality of their goods and services! Businesses in Main Street or Connect Community districts are encouraged to apply (maps of eligible districts are available below.) Applicants should be in the downtown district, occupy an active storefront space, and have been in business for at least one full year. Deadline to apply: January 30, 2026 Applicants should contact their local Main Street Director or Connect Communities Coordinator to learn more about the program or contact adriana.humbert@wedc.org to receive an application. Is your business in a Connect Community or Main Street district? FRED’S BEDS AND MORE AFTER FAÇADE RENDERING BEFORE ART ON THE TOWN BEFORE AFTER