Business Park Business Improvement District Board — Agenda Packet
City of Stevens Point · Portage County · Business Improvement District Board · meeting of Jun 17, 2026 · Agenda packets
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Our intention is to have in-person meetings going
forward. The Business Park Business Improvement
District Board meeting will be held at the Stevens Point
Transit Center located at 2700 Week Street. This in-
person location will meet the legal requirement for our
open meetings.
AGENDA
BUSINESS PARK BUSINESS IMPROVEMENT
DISTRICT BOARD MEETING
Members
• Alderperson
Donahue
• Heidi Charlesworth
• Erik Carlson
• Jeff Ramlow
• Mike Trzinski
• Debra Marten
• Chase Rettler
Date and Time: June 17, 2026
11:00 AM
Location: Conference Room
Stevens Point
Transit Center
2700 Week Street
Stevens Point WI 54481
Opening Section:
1. Roll Call.
2. General Reports and Updates
A. City Staff Updates
B. Executive Director Report
C. Board Chair Report
D. Treasurer Report
E. Work Group Updates
1. Deed Restrictions and Protective Covenants (DRPC) Updates
2. Branding update
Discussion and Possible Action on:
1. Approve Meeting Minutes from May 8, 2026.
2. Discussion and possible action for BID owned Centre Park & Entrances
area.
3. Discussion and possible action on business park branding (posted under
work group).
4. Approve invoice from DNR for 2026 Water Use Fees for $125.
Page 1 of 45
5. Adjournment
PLEASE TAKE NOTICE that any person who has special needs while attending these meetings or needs agenda materials
for these meetings should contact the City Clerk as soon as possible to ensure that a reasonable accommodation can be
made. The City Clerk can be reached by telephone at (715) 346-1569 or by mail at 1515 Strongs Avenue, Stevens Point, WI
54481.
Maps further defining the above area(s) may be obtained from the City of Stevens Point Business Improvement District
Executive Director, Karen Margelofsky, 1105 Main Street Suite A, Stevens Point, WI 54481, or by calling (715) 496-0823,
during normal business hours.
PLEASE TAKE FURTHER NOTICE that a quorum of the Common Council may be in attendance at this meeting.
Page 2 of 45
CITY OF STEVENS POINT BUSINESS PARK BID REPORT MAY 2026 Page: 1
Period: 05/26 Jun 02, 2026 08:54AM
2026 2026 2026
Current year Current year Current month
Account Number Account Title Budget Actual Actual
BUSINESS PARK BID
256.11100 GENERAL OPERATING CASH .00 166,762 45,167-
TAXES
256.41.00120.56 BID ASSESSMENTS 230,307 230,307 .00
Total TAXES: 230,307 230,307 .00
OTHER FINANCING SOURCES
256.49.19310.59 GENERAL FUND BALANCE USAGE .00 .00 .00
Total OTHER FINANCING SOURCES: .00 .00 .00
CPA/AUDITING SERVICES
256.51.19960.2004 AUDIT SERVICES 6,300 3,400 .00
Total CPA/AUDITING SERVICES: 6,300 3,400 .00
BUSINESS IMPROV DISTRICT
256.56.00700.1154 DOWNTOWN MANAGER SALARY 23,800 10,069 1,831
256.56.00700.1900 EMPLOYER CONTRIB/WISC RET 1,714 725 132
256.56.00700.1910 EMPLOYER CONTRIB/S.S. TAX 1,821 654 118
256.56.00700.1920 EMPLOYER CONTRIB/LIFE INSUR 8 13 3
256.56.00700.1930 WORKERS COMPENSATION PREM 426 180 33
256.56.00700.1950 MEDICAL INSURANCE PREM 6,622 3,733 804
256.56.00700.1955 HSA CONTRIBUTION 420 .00 .00
256.56.00700.2200 GAS/ELECTRIC CHARGES 13,000 1,297 486
256.56.00700.2203 TELEPHONE UTILITY CHARGES .00 .00 .00
256.56.00700.2204 WATER/SEWER UTIL CHARGES 2,600 796 .00
256.56.00700.2205 PROPERTY TAXES .00 7,442 .00
256.56.00700.2800 COMPUTER/COMPUTER EQUIP .00 .00 .00
256.56.00700.3001 GENERAL OFFICE SUPPLIES 596 .00 .00
256.56.00700.5000 MISCELLANEOUS CHARGES 12,000 348 .00
256.56.00700.5751 LAWN CARE/SNOW REMOVAL EXP 75,000 36,801 27,900
256.56.00700.5752 LANDSCAPING EXPENSES .00 .00 .00
256.56.00700.5753 POND MAINTENANCE 10,000 4,454 4,099
256.56.00700.5754 PRIVATE UTILITY LOCATES 2,000 .00 .00
256.56.00700.5755 FOUNTAIN REPLACEMENTS 28,000 12,461 6,562
256.56.00700.5756 TRAIL MAINTENANCE 20,000 .00 .00
256.56.00700.5757 BRANDING STUDY 26,000 3,200 3,200
Total BUSINESS IMPROV DISTRICT: 224,007 82,173 45,167
BUSINESS PARK BID Revenue Total: 230,307 230,307 .00
BUSINESS PARK BID Expenditure Total: 230,307 85,573 45,167
Net Total BUSINESS PARK BID: .00 144,734 45,167-
Page 3 of 45
P.O. Box 1465
961 Main St.
Ouray, CO 81427
aviadg.com
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
Stevens Point
Business Park Rebranding
Brand Development
June 10, 2026
Page 4 of 45
Stevens Point | Business Park Branding | Brand Development | June 10, 2026
2
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
Brand Development
Adds something to the name
> Adds clarity
> Expands meaning
> Helps identify
> Adds a new dimension
> Creates a visual abbreviation
Page 5 of 45
Stevens Point | Business Park Branding | Brand Development | June 10, 2026
3
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
Brand Concepts
Logo ideas for each name
> Combine imagery with each name
> Initial concepts, not final design
Page 6 of 45
Stevens Point | Business Park Branding | Brand Development | June 10, 2026
4
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
EastPoint
Business Park
Point
Business Park
Stevens Point
Business Park
Three Names
Page 7 of 45
Stevens Point | Business Park Branding | Brand Development | June 10, 2026
5
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
EastPoint
Business Park
Point
Business Park
Stevens Point
Business Park
Name Emphasis
EastPoint can stand alone All three words need to stay Business Park is the
unique identifier
Page 8 of 45
Stevens Point | Business Park Branding | Brand Development | June 10, 2026
6
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
EastPoint
Business Park
Point
Business Park
Stevens Point
Business Park
EastPoint is the unique identifier.
It could stand alone in conversation.
All three words need to stay to create a unique identification.
Too many other businesses with Point as part of the name.
Business Park is a generic descriptor.
Business Park becomes the unique identifier.
There are hundreds of businesses with Stevens Point in the name.
Business Park is a generic descriptor and becomes one of three:
Industrial Park; Business Park; Commerce Park.
Page 9 of 45
Stevens Point | Business Park Branding | Brand Development | June 10, 2026
7
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
EastPoint
BUSINESS PARK
Page 10 of 45
Stevens Point | Business Park Branding | Brand Development | June 10, 2026
8
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
EastPoint
BUSINESS PARK
Named can be shortened in conversation to just EastPoint.
There are no other EastPoints in the area to be confused with.
In this situation, East Point is literally the east side of Stevens Point.
Page 11 of 45
Stevens Point | Business Park Branding | Brand Development | June 10, 2026
A-1
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
BUSINESS PARK
Page 12 of 45
Stevens Point | Business Park Branding | Brand Development | June 10, 2026
A-2
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
eastpoınt
BUSINESS PARK
Page 13 of 45
Stevens Point | Business Park Branding | Brand Development | June 10, 2026
A-3
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
Business Park
Page 14 of 45
Stevens Point | Business Park Branding | Brand Development | June 10, 2026
A-4
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
BUSINESS PARK
Page 15 of 45
Stevens Point | Business Park Branding | Brand Development | June 10, 2026
A-5
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
Page 16 of 45
Stevens Point | Business Park Branding | Brand Development | June 10, 2026
A-6
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
Eastpoint
BUSINESS PARK
Page 17 of 45
Stevens Point | Business Park Branding | Brand Development | June 10, 2026
15
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
Point
Business Park
Page 18 of 45
Stevens Point | Business Park Branding | Brand Development | June 10, 2026
16
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
Point
Business Park
All three names are required to create a unique identifier.
In this area, Point is an abbreviation for Stevens Point. In most other
places, point as a placename takes on other references.
Shortening the name to just Point creates confusion with Point
Brewery, Point Masonry, Point Chiropractic, etc.
Page 19 of 45
Stevens Point | Business Park Branding | Brand Development | June 10, 2026
B-1
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
BUSINESS P ARK
Page 20 of 45
Stevens Point | Business Park Branding | Brand Development | June 10, 2026
B-2
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
po ınt
Business Park
Page 21 of 45
Stevens Point | Business Park Branding | Brand Development | June 10, 2026
B-3
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
po ınt
Business Park
Page 22 of 45
Stevens Point | Business Park Branding | Brand Development | June 10, 2026
B-4
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
P INT
Business
P ark
Page 23 of 45
Stevens Point | Business Park Branding | Brand Development | June 10, 2026
B-5
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
po nt
Business Park
Page 24 of 45
Stevens Point | Business Park Branding | Brand Development | June 10, 2026
B-6
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
Business Park
Page 25 of 45
Stevens Point | Business Park Branding | Brand Development | June 10, 2026
23
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
Stevens Point
BUSINESS PARK
Page 26 of 45
Stevens Point | Business Park Branding | Brand Development | June 10, 2026
24
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
Stevens Point
BUSINESS PARK
Business Park becomes the unique identifier.
You can’t shorten the name to just Stevens Point.
This may create confusion with the Industrial Park across the highway.
When emphasizing the Stevens Point name, the logo starts to look like a
new brand for the city.
Page 27 of 45
Stevens Point | Business Park Branding | Brand Development | June 10, 2026
25
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
Without a unique name, should the Business Park be treated
like any other park in the city?
City of Stevens Point sub-brand.
Page 28 of 45
Stevens Point | Business Park Branding | Brand Development | June 10, 2026
26
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
Without a unique name, should the Business Park be aligned
with the visitor bureau brand?
Page 29 of 45
Stevens Point | Business Park Branding | Brand Development | June 10, 2026
C-1
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
BUSINESS PARK
Page 30 of 45
Stevens Point | Business Park Branding | Brand Development | June 10, 2026
C-2
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
Stevens Point
BUSINESS PARK
Page 31 of 45
Stevens Point | Business Park Branding | Brand Development | June 10, 2026
C-3
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
BUSINESS PARK
Page 32 of 45
Stevens Point | Business Park Branding | Brand Development | June 10, 2026
C-4
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
BUSINESS PARK
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Stevens Point | Business Park Branding | Brand Development | June 10, 2026
C-5
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
BUSINESS PARK
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Stevens Point | Business Park Branding | Brand Development | June 10, 2026
C-6
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
STEVENS POINT
BUSINESS PARK
Page 35 of 45
Stevens Point | Business Park Branding | Brand Development | June 10, 2026
33
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
Next Steps
> Decide on a single name
> Continue development of a graphic brand
Page 36 of 45
P.O. Box 1465
961 Main St.
Ouray, CO 81427
aviadg.com
RailwayMedium
PRESENTS
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
47 33 84 38
84 83 28
54 53 1C
23 16 42 19
159 157 109
9F 9D 6D
70%
20% 20% 20% 20%
42 90 44 33
117 43 76
75 2B 4C
70%
50%
20%
Elevating Places Through Design Excellence
Page 37 of 45
BUSINESS PARK BUSINESS IMPROVEMENT DISTRICT BOARD
MEETING
May 8, 2026 - 8:00 AM
Conference Room
Stevens Point
Transit Center
2700 Week Street
Stevens Point WI 54481
MINUTES
Opening Section:
1. Roll Call.
The meeting was called to order at approximately 8:05 a.m. Members present: Jeff
Ramlow, Mike Trzinski, Chase Rettler, and Alderperson Joe Donahue. Excused: Heidi
Charlesworth, Erik Carlson, and, Debra Marten.
2. General Reports and Updates
A. City Staff Updates
Deed Restrictions and Protective Covenants (DRPC) Work Group Update
The work group has completed its review of all pages of the existing deed restrictions
and protective covenants. Adam will compile edits and distribute a redlined document to
the group. One additional work group meeting will be held before the final product
comes to the full board. The one area requiring board input before edits are finalized is
the buyback rules previously established by the county. Maps and the revised
document will be distributed ahead of that meeting.
Public Utilities Second Pressure Zone Project Update
Joel Lemke presented a proposal to create a second water pressure zone serving the
business park and areas to the east. Due to rising ground elevation, current pressure in
the park (~50 psi) is significantly lower than downtown (~68–72 psi), which limits fire
flow capacity and constrains future development.
The proposal involves isolating the eastern distribution system at three points and
constructing small pump stations at each, paired with a new water tower sited on the
business park. This would raise pressure in the zone to approximately 80 psi. Each
pump station would be a small utility building with two pumps and space for a third.
Three pump station locations were identified: the retention pond (BID-owned), the
Skyward/county-city parcel, and the County Highway HH corridor. No firm construction
timeline exists — key triggers would be a major East Park development or a planned
debt retirement around 2030–31. Joel will work with BID staff and individual property
Page 38 of 45
owners on parcel needs, building dimensions, and aesthetics as planning advances.
DRPC Work Group Update
B. Executive Director Report
Branding and Identity
Nine members participated in the naming poll. Stevens Point Business Park was the
clear top choice. East Point Business Park and Point Business Park tied for second. All
three have been submitted to Avilla for logo development. A branding work group
meeting will follow, with a final recommendation coming to the full board.
Maintenance and Infrastructure
Wetland Waters completed spring pond startup; most fountains are running. Two
outstanding issues require repair: a corroded electrical panel and inoperable sprinkler
system near the center area (Roberts Irrigation has provided an estimate), and a
separate pump issue on another pond (Jay's Lawn Care estimate received). The
access road serving the center area has significant potholes; the City confirmed it will
not maintain it as it is not a public road. The gazebo needs a new roof, and the flagpole
lacks functioning lighting.
Chris Klesmith (City) flagged that the entire business park is eligible for a 40% federal
tax credit for solar installations (rooftop, ground-mount, or parking canopy). Credits are
set to expire end of year. The board discussed scheduling a North Wind Solar
presentation at an upcoming meeting.
Center Area Parcel
The parcel near the GI/Oakwood Center — including the gazebo, small pond, and
access road — warrants a dedicated future agenda discussion. Options include
transferring ownership or easements to GI, or restructuring maintenance
responsibilities. The board agreed to take a minimal-investment posture on this area
until that discussion occurs.
Branding Work Group Update
C. Board Chair Report
No report.
D. Treasurer Report
April expenses were on budget, including invoices from Jay's Lawn Care and Lake and
Pond Solutions. The board is managing a backlog of deferred maintenance including
fountains, trails and flags. Approximately $20,000 is budgeted for trail/pathway
improvements that could be spent this year. Jay's has been asked to provide a 1- and
5-year maintenance outlook for the park to support future planning that should help with
future planning and budgeting.
Discussion and Possible Action on:
1. Approve Meeting Minutes from April 10, 2026.
Motion: Chase Rettler moves to approve the April 10, 2026 Meeting Minutes
Second: Jeff Ramlow seconds that motion.
Vote: Unanimous approval.
Page 39 of 45
2. Approve Jay's Lawn Care estimate #1095 for repair to pump electrical box
for $1,620.
Jays Lawn Care provided an original quote for this work totaling $1,620. After further
evaluation, an additional $750 of electrical work will also be required due to rodent
damage to get the equipment operational. The new total for this work is $2,370. The
original estimate was provided in the agenda packet and the updated quote was
provided via physical copy during the meeting.
Motion: Chase Rettler moves to approve both the original quote and updated quote with
the additional electrical work to total $2,370.
Second: Jeff Ramlow seconds that motion.
Vote: Unanimous approval.
3. Approve Asphalt Maintenance Estimate from Arrow Precision Asphalt
Maintenance, LLC for $3,360.
Motion: Chase Rettler moves to approve the asphalt maintenance estimate of $3,360
with Arrow Precision.
Second: Jeff Ramlow seconds that motion.
Vote: Unanimous approval.
4. Approve proposal from Jay's Lawn Care for median project for $3,500.
Tabled from April meeting. Board elected to defer pending the broader discussion on
the future of the center area parcel. No action taken.
5. Adjournment
Page 40 of 45
Outlook
RE: Solar Incentive Unique to Central WI
FromChris Klesmith <cklesmith@stevenspoint.com>
Date Wed 5/6/2026 11:24 AM
To Karen Margelofsky <kmargelofsky@stevenspoint.com>
Cc Jarod Kivela <jkivela@stevenspoint.com>
I can touch base with Jarod, but all folks really need to know is that the entire business park is eligible for
an additional 10% tax credit (40% total tax credit) to install solar on their facilities. This could include
ground mount, parking lot covered, or roof-mounted systems. Northwind does a site assessment as a
part of their process to recommend the best fitting system for their needs so they aren’t overproducing
and get the best cost-benefit. I would highly encourage folks to reach out to Northwind or their solar
installer of choice to take advantage of the credits because they expire at the end next year and they
could potentially save a significant amount of funding and support local energy production / economic
growth since power is a high-demand utility. We have historically had little interest.
If folks are curious about how much power we can tap into now, we only have about ~5MVA or 5MW to
tap into without big infrastructure improvements. A typical residential system produces 7 kW, whereas
your typical commercial system produces anywhere between 50-500 kW, so there’s a lot more benefit to
our commercial/industrial partners to make the jump.
Again, I’d recommend they reach out directly to Northwind (our partner with Grow Solar: Central
Wisconsin) or their contractor of choice to evaluate the proper system size and maximize their benefit.
Cheers,
Chris Klesmith (he/him)
Neighborhood Planner / Economic Development Specialist
City of Stevens Point
1515 Strongs Ave, Stevens Point WI
O: (715) 341-4171
C: (715) 496-0164
From: Karen Margelofsky <kmargelofsky@stevenspoint.com>
Sent: Wednesday, May 6, 2026 10:18 AM
To: Chris Klesmith <cklesmith@stevenspoint.com>
Cc: Jarod Kivela <jkivela@stevenspoint.com>
Subject: Re: Solar Incentive Unique to Central WI
Yes, I can add it to the board packet today. Is this something Jarod or Adam can explain a little
better at the board meeting or should I know a little bit more about the program so that I can
explain it better?
Warmly,
Karen Margelofsky (She/Her)
BID-Executive Director
Page 41 of 45
Stevens Point Downtown &
Portage County Business Park
Business Improvement Districts (BIDs)
kmargelofsky@stevenspoint.com | Website | Facebook | Instagram | City Public Meeting
Postings
Office: 715-344-2556
Mobile: 715-496-0823
Please update your records: The contact email for the Stevens Point Business Improvement District (BID) has
changed. Kindly replace ckreuser@stevenspoint.com with kmargelofsky@stevenspoint.com, as I’ve stepped
into this role. Thank you!
From: Chris Klesmith <cklesmith@stevenspoint.com>
Sent: Tuesday, May 5, 2026 3:47 PM
To: Karen Margelofsky <kmargelofsky@stevenspoint.com>
Cc: Jarod Kivela <jkivela@stevenspoint.com>
Subject: FW: Solar Incentive Unique to Central WI
Howdy Karen –
Would you be able to share this opportunity with the Portage County Business Park BID at the meeting
this Friday? It’s also of interest for the downtown, but the business park buildings, parking lots, and
properties have much more space and could leverage the 10% bonus tax credit.
Northwind Solar is the selected contractor for Grow Solar: Central Wisconsin and we’re hopeful that the
program will generate some cost savings for our businesses and community partners.
Cheers,
Chris Klesmith (he/him)
Neighborhood Planner / Economic Development Specialist
City of Stevens Point
1515 Strongs Ave, Stevens Point WI
O: (715) 341-4171
C: (715) 496-0164
From: Matt Rice <matt@northwindre.com>
Sent: Tuesday, May 5, 2026 1:18 PM
To: Jarod Kivela <jkivela@stevenspoint.com>; Chris Klesmith <cklesmith@stevenspoint.com>
Subject: Solar Incentive Unique to Central WI
Hi Jarod & Chris,
I wanted to share something that may be useful for businesses and organizations in your
network, as well as for the City of Stevens Point.
As you may know, under the Inflation Reduction Act, commercial, non-profit, and municipal solar
installations qualify for a 30% federal Investment Tax Credit. Somewhat uniquely, though,
projects in designated "Energy Communities" can claim an additional 10% bonus, bringing the
total to 40% of installed system cost. Based on the history of coal-fired power generation in our
region, many businesses, organizations, and municipal properties in Stevens Point fall within
qualifying census tracts and owners may not realize it.
Page 42 of 45
The opportunity is available through the end of 2027, and awareness is the biggest barrier —
most of the property owners in qualifying areas simply haven't heard about it.
I've attached a short letter with more detail. If it prompts a question from anyone in your
network, I'm happy to help. Or, if you're inclined to point folks to this related information from our
website, please do so as you see fit. No obligation, we just want to make sure local businesses
aren't leaving money on the table.
Thanks for your time, and for the work you do supporting economic development in our
communities.
Matt Rice
General Manager | Northwind Solar
matt@northwindre.com | 715-570-9743 | www.NorthwindRE.com
Page 43 of 45
Jay's Lawn Care & Snow Removal
3000 South Dr
Plover, WI 54467-3504 USA
7155724438
jayslawncare@gmail.com
Estimate
ADDRESS
Portage County Business Park
1462 Strongs Ave
Stevens Point, WI 54481
ESTIMATE # 1095
DATE 04/24/2026
DATE ACTIVITY QTY RATE AMOUNT
Services
remove existing starter box and replace with
new - contractor 3p 240 3phase 24Vac coil with
overload plus labor
1 1,620.00 1,620.00
05/07/2026 service
Plug up hole in panel box at pond. #3, replace
wiring that has been chewed over the winter by
vermin, seal box to protect from elements and
vermin entering. this includes labor and
materials.
1 750.00 750.00
Karen - I updated the estimate to include the electrical work that needs
to be done at pond 3 in order for the fountain to be turned on.
SUBTOTAL 2,370.00
TAX 0.00
TOTAL $2,370.00
Accepted By Accepted Date
Page 44 of 45
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Source: City of Stevens Point website. First collected Oct 1, 2026.